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So, you need an image for your blog? We’ve spent some time categorizing our favorite sources for free images and organizing them in such a way as to help you find what you’re looking for. Here are ...
...What can a savvy content marketer like you do to get messages to break through the 12+ hours of media clutter their target audience takes in on a daily basis?
The answer is a no brainer.
Take a page from your consumers’ social media streams. Make your content marketing look and feel like the information your audience’s family and friends share on social media....
...Pinterest and Instagram set the standard for content marketers and social media managers to create good -- if not awesome -- visual content that tells a story. The problem is that people need good, fast, and cheap, but mostly what’s available is mediocre, slow, and expensive.
At Canva, we’re trying to change this by making a fast, free, and easy tool service accessible to everyone. Here are ten steps you can take to improve your visual marketing with Canva....
Stop.
Before you start mapping out that new ebook, ask yourself the following questions: - Why am I writing this? - Who am I writing this for? - Is this how the audience prefers content to be presented?...
The future of marketing is visual.
At least that's what about 3,000 marketers told online social media magazine Social Media Examiner in this year's Social Media Marketing Industry Report.
According to the report, marketers value social media marketing--especially visual marketing--more highly than ever before.
With 92% of marketers indicating that social media is an increasingly essential tool, there is also a growing trend towards using (or planning to use) visual content on more traditional platforms such as Facebook and Twitter. Additionally, there has been an uptake in marketers using visually based platforms such as Pinterest, YouTube, and Instagram.
Marketers are now looking to create original visuals and videos to engage audiences, and there’s no question that marketers need to think about shifting their content strategy that way....
Easily Create online Presentations, animations, animated HTML5 banners, infographics and other rich visual content free in your browser.
Transform otherwise boring data into engaging visuals that will turn heads and get the point across.
As a writer by trade, it's not easy for me to utter these words, but I'm not going to lie: On social media, a picture is worth a thousand words.
It's true. Content may be king, but visuals rule. All the latest studies and statistics suggest that images on social media command more attention than text alone.
If you want more likes, comments, shares, retweets, and clicks, you want to include pictures with your social media posts. You want to be more visual.
The perfect profile photo for professionals, is revealed by PhotoFeeler's first major research study.
Profile photos are so essential to modern communication that a good one's become a basic necessity. And that couldn't be truer than for those of us whose professional lives are tied to social media profiles.
That's why we at PhotoFeeler decided to set our first major study on the goal of targeting just a few, over-arching guidelines.That is, we asked ourselves— if we set aside characteristics like gender, age, and physical traits, to focus only on what we can easily control— what elements reliably produce a better professional headshot photo (for use on LinkedIn, Facebook, Twitter, etc.)?...
...For content distribution Instagram and Pinterest are 100% visual platforms, while Facebook, Twitter and Google+ also place big emphasis on images. Without images you will not reach an audience on these platforms and without highly sharable images you will not get much engagement. Recent studies show that image posts get 53% more likes, 104% more comments and 84% more link clicks when compared to text only posts....
The team at Tent Social created this infographic that shows the heights and widths of all those images you need to make your social media channels look fantastic.
Brands experience almost 50% more audience engagement when sharing an image or video on their social media platforms, which is why social networks are increasingly featuring and promoting visual content. Optimizing your visual space online is key to achieving maximum exposure for your name and your brand, and helps build your fan base.
It can be difficult to keep up with all the social media image dimensions for Facebook, Twitter, Google+, LinkedIn, Pinterest, Instagram, andYouTube. They seem to change on a regular basis, and often it’s not clear where to look for the correct sizes for cover images, profile pictures, and other graphic elements....
...If everyone is creating content, how does a business break through the noise? How do we reach our customers in a way that engages them?
Articles with images get 94 percent more views than those without. And posts with videos attract three times more inbound links than plain text posts. A study by 3M showed that 90 percent of the information sent to the brain is visual, and visuals are processed 60,000 times faster than text.
And this holds up when you look at how the social world is evolving. The meteoric rise of sites like Vine, Instagram and Pinterest, as well as the efforts by Facebook and Twitter to add more visual elements to their platforms are simply following the trend that visual content is the best way to reach short-attention-span audiences in a world filled with so many content choices....
...Is there anything more you can do to convince that traffic to stay a little while longer? To not bounce straight back to the SERP? To respond to calls-to-action? To increase your conversion rate? Using the five techniques laid out in this previous article, five persuasive web design techniques, I’ll be taking a look at various ecommerce homepages that either tick one, or even all of the following persuasive design boxes....
So why are marketers showing such strong interest in Visual Content Marketing? I just returned from CM World, a yearly event hosted by the Content Marketing Institute. Attendance was outstanding; up significantly from last year. That’s not surprising when you consider that 78% CMO’s consider custom content the future of marketing (source: http://www.demandmetric.com/content/content-marketing-infographic )
The interest in video content was also peaking. Again, this is not surprising. According to the Custom Content Council, ”Video is the fastest and most consistently growing medium for content marketing — 62% of respondents report using video in their content marketing.” http://www.customcontentcouncil.com/news/nearly-44-billion-new-survey-shows-rise-content-marketing-budgetSo
Why are marketers showing such strong interest in Visual Content Marketing? Smart marketers realize that consumers are not interested in ads and promotional material, especially when they are online or on mobile devices. A .01% click through rate on display ads pretty much tells that story. Online and mobile consumers, who are in a buying mode, are most often seeking information to help them make a buying decision. And, most of us are visual learners. In fact, 85% of consumers say they would watch videos about products they are interested in, according to e-marketer.com http://www.emarketer.com/Article/Product-Videos-Prove-Their-Worth-Online-Shoppers/1008959.
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Do you want to create more interesting visual content? This article shows four of the best free tools to create strong visual content for social media.
Are you looking for new ways to present your message?
Today’s marketers are using visual content to capture their readers’ interest and attention. In this article I’ll show you four of the best free tools you can use to create strong visual content for social media....
Do you want more people to notice you on Instagram?Have you looked at how other brands are increasing their Instagram visibility?With the right pictures and tactics, you can create a stronger Instagram presence.In this article you’ll discover five ways you can build visibility on Instagram....
Jay Baer: But, certainly from a trend standpoint, the trend towards visuals in inescapable. Everything that we see out there is now about pictures and video, whether it’s about Twitter – much more visual now with photos in line; Facebook of course; Google+ - very strong on photographs; obviously Instagram; Pinterest; infographics; SlideShare; YouTube; Instagram Video; Vine.
Everything that people are paying attention to now fundamentally has pictures or video.As an author, it actually scares me to death, because Johnny don’t read any more. Johnny don’t want to read. Johnny wants to look at pictures. If your brand doesn’t have a visual content strategy, you better get one and fast....
A look at the data around use of visuals by public relations professionals tells a few different stories. On the one hand, use of visuals in press releases has increased steadily over the last few years, and the majority of communicators (76%, to be exact) surveyed about multimedia use in PR indicated they plan to increase usage.
That said, the great majority of press releases issued by PRNewswire are text-only, with no visual elements...
The age of big data is here. Over the course of a week, billions of pieces of content are created and spread all over the web. Indeed, on average, 500 million tweets are sent everyday.
Yet, we have increasingly less time to absorb this data. Enter the infographic. Simple, attractive, fun; infographics make often incredibly detailed research and statistics easy to digest. Packed with charts, graphs, maps, icons, they are visual shorthand, if you will.
The popularity of the infographic has certainly rocketed in recent times. Here’s why and, moreover, why you should be using them....
...According to Ben Baker (npEngage), “1.1 posts including the hashtag “#selfie” were uploaded to Instagram every single second, that means 4,000 were uploaded per hour, 95,700 were uploaded per day, and a whopping 34,924,648 were uploaded across the entirety of 2013.”
1.1 per second! And of course, that's just the photos that were tagged and uploaded to Instagram, never mind all those shared on Facebook, Snapchat, etc. Understanding how this impacts your communications So why should we care that an entire generation (and many of us older folks too) are taking "selfies"? As Baker suggests in his post, while the “selfie” trend might fade away, it offers some insight into an entire generation of Millennials – their social media habits and more generally, the ways they prefer to connect and be communicated with....
...It’s certainly possible to buy images. In fact, it’s easy. However, it can get expensive pretty quickly, especially if you’re committed to delivering quality visual content. If your budget is tight, you’ll be thrilled to learn that there are places to find images on the web for free.
Are you wondering where and how to find free images for your blog? Just use the websites below to begin discovering and downloading cost-free content in seconds!...
...Guess what? It didn’t matter at all if your business used Vine or not. And if Vine had turned out to be the next Pinterest, you would have had plenty of time to catch up — there wasn’t much advantage in being early...
Download the interactive PowerPoint at slidedocs.com! Nancy Duarte’s fourth book, Slidedocs, introduces a new medium: slidedocs. Slidedocs are visual documen...
In a world increasingly filtered through Instagram, a carefully crafted photo shoot starts to look dated. That's why retailers are rushing to crowdsource their product shots — harvesting a stream of photos from social platforms to help sell everything from West Elm couches to Coach handbags.
The photos are typically curated in galleries, where each picture is linked to a page selling the product. Increasingly, the amateur images are also showing up directly on product pages, next to professionally styled pictures.
"The path to purchase has evolved tremendously, and consumers are much more likely to trust their peers than a brand," said Mimi Banks, director of social media at L'Oreal's Lancome brand....
What marketing strategies will we focus on in 2014? What will we leave behind?
This article takes a look at the rise of visual content - and why 2014 will be the year of visuals.
I’ll give you statistics and expert opinions on how marketing online is changing, and how images and visuals are taking over.
Will you be focusing on visual content in 2014?
Some people are better able to translate (and recall) information when visuals are involved. For Kelly, graphic recording is a no-brainer compared to taking primarily text-based notes. “Drawing simple pictures is actually a much quicker and more efficient way to capture ideas than to capture them word-for-word,” she says. “Ability and practice make it easier for other people to interpret your drawings, too.
To create this visual content, graphic recorders listen for key ideas in a conversation. They’re trained to recognize verbal cues to identify these key ideas and quickly replicate them through drawings. This skill helps them to capture the essence of a live presentation in a short amount of time — a feature that seems to enthrall audiences both online and in-person. Graphic recordings are so fresh, in fact, that much of their appeal resides in watching the process itself unfold...
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A faculty member can never have too many resources for images.
Een heel bruikbare lijst om je voortaan geen zorgen meer te maken over het rechtmatig gebruik van foto's/afbeeldingen.
¿Eres consciente de la importancia de utilizar imágenes de uso libre en tus proyectos? ¿Alguna vez te has parado a pensar en los problemas que pueden derivarse del uso de imagenes de terceros? ¿Sabías que Google Imágenes permite filtrar las búsquedas por el tipo de licencia?
En este artículo nos presentan una selección de estos bancos de imágenes libres de derechos que nos serán de gran utilidad.