Public Relations & Social Marketing Insight

Twitter marketing tools: Discover the 3 different types of Twitter tools you need to manage, schedule and grow your Twitter followers.

Are you looking for tools to help better manage your Twitter presence?

Managing your Twitter presence along with your other online networks can be difficult if you have limited resources.

In this article, you’ll discover 3 tools to make your basic Twitter marketing tasks easier....

[Here's a good look at SocialBro, Buffer and Tweepi, three useful Twitter apps. ~ Jeff]

If you follow a large amount of people on Twitter it can be hard to keep tabs of Tweets on important topics. Tweetdig lets you filter Twitter by topic, user and more... like me you follow a massive amount of people on Twitter it can be hard to keep tabs of Tweets on topics that you don’t want to miss.  Twitter itself offers us lots of tools to help us mange our feeds, lists have become indispensable for me as have saved advanced searches.  I use Hootsuite to manage my Twitter feed and this also gives me lots of  options including search and list columns. 

Tweetdig however does do something a little different with your searches, giving you an easy way to stay on top of news stories, users and more.  By creating filters you can easily keep up with the latest news as it breaks.  For example this morning there is lots of talk about the Superbowl last night both from a sports perspective and an advertising/social media perspective.  If I want to keep tabs on this I can easily create a filter within Tweetdig....

Finding the right people to follow on Twitter is a bit like creating your own club.

You want to make sure you choose the right people to become members. Then you need to start engaging with them so they feel welcome and help your club grow.

Once you’ve built up trust and relationships with them they’re more likely to accept you and extend your reach by sharing your content and introducing you to others.

Finding The Right People
Using Twitter Search can be a bit hit and miss when to comes to finding choosing the right people to follow. Although the advanced search allows you to search using many filters keyword, hashtag, location and even sentiment, the information in the returned results is relatively thin. You’ll get to see their bio, profile image and if you click on their name the number of followers and a handful of Tweets.

That’s why the service from Twtrland is bit more useful....

[Useful tool. ~ Jeff]