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The New York Times Company did the world of journalism a big favor today.The company finally disclosed the exact revenues of its digital business.The numbers were impressive. And they made clear that no one ever needs to fret about the future of journalism again.Specifically, the New York Times reported that the revenue of its digital business is now about $360 million a year.... 
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Does this signal the beginning of the end for Forbes as a knowledgeable source of business information? Have they finally "jumped the shark" on their way to the exit? "Jumping the shark" is actually an expression that goes back to the TV sitcom series, Happy Days. It was a show that pictured everything as rosy and happy, with neat little endings that were all nicely tied up in twenty-two minutes. The chief influencers on that show were "The Fonz," who only had to give you a look to let you know you were in trouble, and Mr. Cunningham, who set down the rules of the family. In the midst of its ten-year run the writers must have gotten tired or were negatively influenced by the Hollywood decision-makers, when they inexplicably decided to have their characters travel to Los Angeles. Well, one thing leads to another and Fonzie ends up responding to an assault on his courage by taking to water skis (wearing his leather jacket of course) and jumping over a shark. The stunt was so ridiculous and out of character that "jumping the shark" eventually came to be known as the moment when a television show begins a decline that is beyond recovery. While Happy Days bravely soldiered on for a few more years, it was never really the same in the minds of viewers and critics. Since that time the meaning has been broadened to define the moment when a brand or creative effort begins to lose the qualities that initially defined its success. Some still refer to "New Coke" as the moment when the Coca-Cola Company jumped the shark....
Jeff Domansky's insight:
Mainstream media, including Forbes, need to proceed carefully down the native advertising trail. Too much fluff, too little objectivity and lack of transparency will eventually diminish credibility. The post also has a great explanation of the expression "jumping the shark."
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Traditional journalists probably won't like a lot of how Upworthy's become one of the fastest growing aggregators on the web. But it's hard to question the effectiveness of its methods. Back in November, the Lab’s own Adrienne LaFrance wrote a number of words about Upworthy, a social packaging and not-quite-news site that has become remarkably successful at making “meaningful content” go viral. She delved into their obsession with testing headlines, their commitment to things that matter, their aggressive pushes across social media, and their commitment to finding stories with emotional resonance. Things have continued to go well for Upworthy — they’re up to 10 million monthly uniques from 7.5. At the Personal Democracy Forum in New York, editorial director Sara Critchfield shared what she sees as Upworthy’s secret sauce for shareability, namely, seeking out content that generates a significant emotional response from both the reader and the writer....
Jeff Domansky's insight:
Valuable insight into what's working digital journalism at Upworthy.
Lynn O'Connell for O'Connell Meier's curator insight,
June 24, 2013 3:47 AM
Upworthy has a political point of view, but the lessons here apply to any social media channel. Be authentic -- true to YOUR point of view, whatever that may be.
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BuzzFeed gets free content, users get exposure, we get 11 Engagement Photos That Will Make You Happy You’re Single. ... The department devoted to creating this “old school” content is known as BuzzTeam. Their focus is anything shareable — lists, animals, nostalgia. The kind of content that BuzzFeed’s loyal readers have become hyper-familiar with. Many, in fact, have consumed so many such BuzzFeed posts that they’ve become adept at mimicking both their tone and their viral success. Earlier this month, BuzzFeed’s editors took a step toward giving those faithful followers a little more of the spotlight they crave.
Shepherd, along with a staff of four, now run BuzzFeed Community, a content-producing vertical of its very own, complete with featured posts by community members and a leaderboard with the latest on who’s posts are getting the most traffic, likes, comments, and badges. It’s a competitive place, and anyone can join and enter the fray....
Jeff Domansky's insight:
Here's a look at how BuzzFeed creates buzz and wIll get even more with its new BuzzFeed community initiative. Nice insight for media and bloggers. Buzz buzz buzz buzz buzz buzz buzz.
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Pew found that just over a quarter (27%) of adults say they regularly or sometimes get news or news headlines through Facebook, Twitter or other social networking sites. This rises to 38% for younger adults....
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Innovative storytelling, audience engagement, and financial flexibility are key ingredients for newspapers to cope with pressures from competitors, budget constraints, and the speed at which technology is changing."It came as no surprise when The New York Times took home a Pulitzer for 'Snow Fall' - the immersive multimedia package impressed journalists and web designers alike with its seamless integration of text, audio, videos, photos and interactive graphics."The comments in "Trends in Newsrooms 2013," the World Editors Forum's report on the state of the news industry, about the attention-grabbing content, underlined the importance of stories that jump out at readers....
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From
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Handheld devices such as mobile phones and tablets are on track to become the dominant platforms for news consumption, and more people are using more than one device, a survey of media consumption habits in nine countries has found. “News is becoming more mobile, more social, and more real-time,” according to the recently released Reuters Institute Digital News Report 2013: “Tracking the Future of News,” an annual survey which monitors the transition to digital media. “The overwhelming message is that audiences increasingly expect news that they can access anytime, anywhere." While the survey found the computer remains the primary device for accessing digital news, a third of respondents reported getting news on at least two devices, and 9 percent said they use more than three. Tablet usage doubled in the 10 months since the last survey....
Jeff Domansky's insight:
It's not so much that tablets and mobile are dominating, We get that. it's the acceleration that is most interesting and the biggest challenge for marketers.
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The best thinking about journalism’s future benefits from its being in touch with technology’s potential. But it can get in its own way when it simplifies and repudiates the intelligence of journalism’s past. That is happening, to a degree, in a discussion gaining momentum lately that journalism should now largely move beyond fact gathering and toward synthesis and interpretation. The NSA story is just the latest case that shows the importance, and the elusiveness, of simply knowing what has really happened. In a Nieman Journalism Lab post, Jonathan Stray made the case recently for moving beyond facts, or what might be called The Displacement Theory of Journalism. “The Internet has solved the basic distribution of event-based facts in a variety of ways; no one needs a news organization to know what the White House is saying when all press briefings are posted on YouTube. What we do need is someone to tell us what it means.”...
Jeff Domansky's insight:
Thoughtful post from Tom Rosenstiel about the challenges of journalism and need for interpretation, context... Journalists need to do more than interpret the stream of nonsense in the social media channels whether from official sources or the public.
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Twitter is a frenemy," said Jeff Zucker, CNN's new president, as reported by MediaShift. Jeff Zucker was describing the cable news network's relationship with social media and added, “the network uses, relies on -- and is scared by -- social media.” Twitter had a marquee moment last week, particularly late Friday afternoon and evening, that should scare most television news outlets in the business of reporting breaking news. That’s when Boston Marathon bombing suspect Dzhokhar Tsarnaev was cornered by police, trapped and almost bleeding to death inside a covered boat in a backyard in Watertown, Mass....
Jeff Domansky's insight:
Valuable perspective from Max Kaleoff.
Brian Yanish - MarketingHits.com's curator insight,
April 24, 2013 9:21 AM
From the article -
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If journalists don’t stand up to take ownership of this exciting new medium and build great things on it, the engineers and the MBAs will. In the news businesses that will emerge, journalists will continue to remain at the bottom of the Excel sheet of layoff-ability.
That is indeed what has been happening, when a lawyer builds the web’s most important technology news site (Michael Arrington – Techcrunch) or two engineers build the most exciting magazine App for tablets and phones (Flipboard). A former equity research analyst edits one of the most popular business news websites (Henry Blodget – Businessinsider). Journalists of the traditional mould don’t quite dictate things in these companies....
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Encouraging news for future of journalism seen in NYT digital revenue. But what about the smaller guys?