Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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The Opening Lines of the World's Most Famous Books | Daily Infographic

The Opening Lines of the World's Most Famous Books | Daily Infographic | Public Relations & Social Marketing Insight | Scoop.it

They say not to judge a book by its cover, but there’s no saying about judging a book by its first line.


I can usually tell within a few minutes if I’ll enjoy a book. Based on this infographic, it seems that many famous books are good from the start.


I’m sure you’ve heard the phrase, “It was the best of times, it was the worst of times,” but did you know the entire first line for “A Tale of Two Cities” is much longer? The first sentence in the book is a whopping 119 words.


On the other hand, “Fahrenheit 451” opens with an easy to remember one-liner: “It was a pleasure to burn.”...

Jeff Domansky's insight:

Here are the opening lines of 34 of the world's famous books.

Jeff Domansky's curator insight, January 15, 2017 10:38 AM

Here are the opening lines of 34 of the world's famous books.

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Fantastic Copywriting Examples: 13 Companies With Truly Creative Copywriters

Fantastic Copywriting Examples: 13 Companies With Truly Creative Copywriters | Public Relations & Social Marketing Insight | Scoop.it

Copywriters. The ability to find the exact right words to tell your company's story isn't an easy feat, and it's even harder to do so consistently. 


So when we come across companies that are doing it successfully, we think their copywriters deserve a pat on the back (and a raise?). Take a look at some of the companies we think have stellar copywriting, and if you're looking, maybe get some inspiration for your own brand, too....

Jeff Domansky's insight:

Discover 13 real copywriting examples from brands with awesome copywriters assembled by HubSpot.

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