May Day, May Day! Small businesses are drowning when it comes to social media. Research by Constant Contact shows that almost 60% of small businesses need help with social media marketing. Includes four tips to help small businesses create content.
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Public Relations & Social Marketing Insight
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Social marketing, PR insight & thought leadership - from The PR Coach
Curated by
Jeff Domansky
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Scoop.it!
A dramatic transition in how, when and where content is consumed is afoot.... Deloitte’s State of the Media Democracy survey reveals that U.S. consumers are undergoing a dramatic transition in how, when and where they engage with content, devices and each other. - Twenty-six percent of consumers are digital omnivores (own a laptop, smartphone and tablet). - Tablet ownership increased 177 percent over the past year, with almost a third of tablet owners viewing it as one of their top three most preferred consumer electronic devices. - Tablet owners stream movies 70 percent more often than non-tablet owners. - More than 80 percent of consumers are multitasking while watching TV....
Jeff Domansky's insight:
The three-screen or more devices reality is worth thinking about as you plan your PR and marketing strategies. 
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Heidi Cohen's four content creation tips are really helpful for small business.