Public Relations & Social Marketing Insight
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Social marketing, PR insight & thought leadership - from The PR Coach
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11 Ways To Engage Influencers Before Asking For Something

11 Ways To Engage Influencers Before Asking For Something | Public Relations & Social Marketing Insight | Scoop.it
From www.jeffbullas.com - April 28, 2016 11:09 PM
Now to be honest, sometimes the resources they send are great, and from time to time I’ll even link to them.

But what would go SO much better would be if someone offered me something, anything related to what I’m working on.

So, in light of this movement towards depersonalization, I’m going to pitch you all on how you can engage with people BEFORE demanding something from them, as well as give you some ideas for what you can offer in that outreach email.

Here are 11 ways to build a relationship before asking for something in return.
Jeff Domansky's insight:

Dave Schneider shares smart influencer marketing tips.

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Content for Leads: How to Create Content That Spreads and Fills the Funnel |

Content for Leads: How to Create Content That Spreads and Fills the Funnel | | Public Relations & Social Marketing Insight | Scoop.it
From www.socialmediaexaminer.com - April 3, 2015 8:55 PM

In this episode I interview Jason Miller, the senior manager of content and social at LinkedIn Marketing Solutions. He’s the author of Welcome to the Funnel: Proven Tactics to Turn Your Social and Content Marketing Up to 11. Jason is also an excellent photographer specializing in rock bands.

Jason focuses on creating sharable content that also generates leads.

You’ll discover how content ties into influencer relationships and how to leverage it....

Jeff Domansky's insight:

Here's how to create shareable content and use it to reach out to influencers for better content marketing results.

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Neil Patel’s Simple Advice on How to be Influential & Outstanding

Neil Patel’s Simple Advice on How to be Influential & Outstanding | Public Relations & Social Marketing Insight | Scoop.it
From piktochart.com - December 6, 2015 1:51 AM

These days, there are plenty of so-called influencers roaming the web trying to get their voices heard, but nine out of 10 of them have little substance and even less to offer.


Most resort to repackaging the advice of others, and end up adding to the noise instead of becoming the signal.


When Neil was starting out, he didn’t aspire to become an influencer. Instead, he worked day and night to find solutions to the problems that he and his colleagues were facing....

Jeff Domansky's insight:

Neil Patel shares what he has learned building and advising startups and corporations alike over the last decade

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