Get Started for FREE
Sign up with Facebook Sign up with X
I don't have a Facebook or a X account
 Your new post is loading...
Your new post is loading...
Scoop.it!
Wondering what the future is for blogs? 
No comment yet.
Sign up to comment
Scoop.it!
Everybody talks about the need to provide quality content on your site if you want to rank well in searches. But how do search engines identify quality content? Successive Google algorithm updates (culminating in the recent Panda 4.1) aim to refine results so that they match the intent of the search query and deliver the most comprehensive, accessible and well-written answer. Put simply, Google (and other search engines) are always looking for genuine quality content, and are increasingly smart at finding (and dismissing) pages that try to game the system. For example, Google’s Hummingbird algorithm restructure from last year enables it to better understand the meaning behind search queries as well as the semantics behind content. So what should you focus on if you want to produce content that search engines will recognise as high quality? Here are five key factors that we have identified....
Jeff Domansky's insight:
If you're a blogger or social marketer, this is essential reading. These 5 tips will help you understand how Google ranks content and what you need to do to get better ranking for your content. 10/10
Gerard Downey's curator insight,
November 29, 2014 4:09 PM
#local #seo #small #biz #marketing #advertising #branding #startup #business #fav #CRO #refollow #retweet #google+ www.dgdmarketing.com/blog/ 
Marilyn Moran's curator insight,
December 1, 2014 8:16 PM
Good points and tips here on producing quality content that will make the search engines happy.
Scoop.it!
It's tempting to take marketing cues from the most successful businesses, but most brands need to build something Fortune 500 companies already have: Name recognition among target customers.
Jeff Domansky's insight:
Learn why blogging and content marketing still matter to most companies..
Scoop.it!
From
okdork
A few weeks ago someone sent me a link to the BuzzSumo website. It is a gold mine of data regarding what content is the most shared across any topic. Cha-Ching... Here at BuzzSumo, we’ve analyzed the social share counts of over 100 million articles in the past 8 months. So it’s fair to say we have a pretty good idea of what gets shared the most. There’s always been some nagging questions that we’ve wanted to answer. We came up with this set of questions, hoping to challenge popular assumptions on how to make your content go viral:
Jeff Domansky's insight:
Invaluable research for content marketers, bloggers, PR pros and anyone interested in what makes great content and what makes it go viral. Recommended reading. 9 / 10
Scoop.it!
After years of blogging I've learned to love a select assortment of tools that have helped to make blogging easier, quicker, and more fun. Some of these tools may not be "the best", but they are the ones that I love and the ones that I have a strong affinity for; so I figured I'd share in the hopes that they will benefit other bloggers like they did me...
Jeff Domansky's insight:
This post is a few months old, but it's still is a great resource for useful blogging and content marketing tools.
Constance Jones Collier's curator insight,
October 14, 2013 11:45 PM
Want easy answers then consider this ... 
carine khiami's curator insight,
November 9, 2013 7:35 AM
Va falloir que j'étudie ces outils dans le détail...
Scoop.it!
Content marketing has gotten a lot of buzz lately – and for good reason. It’s a powerful way for brands to offer helpful content to their customers without asking them to make a purchase – and part of the trust-building process brands can follow to generate leads for future sales.While we hear much about content marketing for companies, it is also important to consider content marketing for personal branding....
Jeff Domansky's insight:
Here are eight ways content marketing can boost your personal brand...
Scoop.it!
Adding an audio message to your classroom blog or website can be a good way to help deliver important messages to your students and their parents. Posting an audio message, even if it covers the same content as a written message, can increase the chances that a visitor to your blog will take notice of something important. Adding an audio message to your blog or website is not difficult to do. Here are five free services that you can use to add an audio message to your blog or website....
Jeff Domansky's insight:
Here are five terrific technologies that are not just for teachers and students. Social marketers, bloggers and PR pros will find these audio recording/sharing tools valuable.
Jeff Domansky's curator insight,
July 24, 2013 6:48 PM
Absolutely not just for teachers and students... ;-) 
Jenifer Rettler's curator insight,
July 25, 2013 7:32 PM
Learn about 5 different free technologies which allow you to deliver audio messages to the followers of your blog or website. |
Scoop.it!
Tumblr and WPP conducted an exclusive survey recently to know what readers are looking for on social media networks. Surprisingly, what they are looking for is content.
Jeff Domansky's insight:
Neil Patel suggests nine good apps to help you improve your content marketing, including several you may not have heard of. good reading. 9/10
Scoop.it!
We live in the tl;dr (too long; did not read) era of the Internet. How do you make traditional text stories and content succeed in an online world where attention spans are dwindling and success necessitates visual media?Over the past year at Tenacity5, we’ve learned a few tweaks to drive more traffic to text heavy copy. Here are a five formatting methods and writing tips to liven up long stories....
Jeff Domansky's insight:
Geoff Livingston shares five tips to burnish your blogging and content marketing.
Scoop.it!
Content marketing is non-interruptive marketing that engages and informs a visitor. It’s gonna work or fall flat in about ten seconds like a great Sam Cooke song - you’re humming along or tuning it out. You have ten seconds to get the attention of your visitor. The usability maestro Jakob Nielsen’s Darwinian logic is spot on for content marketers.
Jeff Domansky's insight:
Personality still drives content engagement for B2B and B2C brands and it’s becoming increasingly more important to use imagery that gets attention. Here's a collection of other useful blogging tips from @Curatti.
Scoop.it!
Are you still writing killer content? Is anyone still searching for it? There’s a race; a competition for your attention and you know it, I know it and the person we write for in our content knows it. People have a finite amount of attention to give you as they pass by in a social media stream, unless of course they have a problem. Real problems are like toothaches, they start off gentle or they erupt into a powerful burst of pain right under your brain making it seem like it’s a thousand times worse than it really is...
Jeff Domansky's insight:
Superb blogging advice from @SarahArrow.
Scoop.it!
Blogs are an important component of an overall content development strategy and more companies are emphasizing content creation for its SEO and marketing benefits. In 2013, B2B marketers will spend, on average, 33 percent of their budgets on content marketing (a 7 percent increase over last year) and 91 percent of respondents use content marketing of some type, according to the 2013 B2B Content Marketing Report. Another 54 percent plan to increase content marketing spending this year. Content is equally important among B2C marketers, 86 percent of whom are using content marketing while allocating 28 percent of their budgets to it, according to the Content Marketing Institute. In short, if your company isn’t emphasizing content, your competitors are. And a blog is a good foundation for any content marketing strategy....
Jeff Domansky's insight:
if you or your company aren't blogging, your competitors may be gaining a competitive advantage by their own blogging and content marketing strategies.
Scoop.it!
As with many social media marketing practices, blog syndication is an effective tool but has the potential to result in certain disadvantages as well. The main aim should be based on finding a balance between the pros and cons and assess the potential positive impact of blog syndication on your overall blogging strategy....
Jeff Domansky's insight:
this post balances the pros and cons of syndicated blogging. Worth reading for serious individual and corporate bloggers.
Scoop.it!
Part of a good content marketing strategy, content curation is the art of finding, selecting, and sharing the best, most relevant content related to a particular theme or topic....In my next post, I’ll review many tools that aid in finding quality, industry-specific content that you can share with your audience to continually position your brand as a thought leader. In the meantime, these 5 content curation infographics offer a great introduction to the topic....
Jeff Domansky's insight:
These five infographics had a lot of good information for content marketers.
Andy Birkitt's curator insight,
July 24, 2013 6:24 AM
Thought this one was rather appropriate and it does have some great info |
Very valuable insight from two social media thought leaders – Mitch Joel and Mark Schaefer. Recommended reading and listening. 9/10