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Insights from big marketing data can be leveraged to create compelling experiences tailored to individual behaviors and preferences. By accurately processing and "actioning" big data, marketers can customize individual messages at remarkable scale.By taking the time to leverage your company's existing big data assets and following three simple steps, you can deliver personalized marketing that can grow sales this year...
Does the thought of big data send you into overwhelm? Why not take adavantage of big data to move your buisness forward? This article provides insight on how to do that.