Public Relations & Social Marketing Insight

72 hours of video are uploaded onto the site every minute --- that's a lot of competition. Here's how to make your videos stand out.

 

With video a growing component of companies’ content strategies, building a YouTube brand page that stands out from the competition is increasingly important.

 

According to company statistics, there are more than 800 million unique visits to YouTube with 4 billions hours of video are watched each month. A whopping 72 hours of video are uploaded onto the site every minute — that’s a lot of competition.

 

With so much content available, owners of YouTube pages need to make sure that they give people a reason to visit.

 

Here are some tips on how to make a YouTube page attractive and worthy of people’s attention....

 

[Practical tips for social media strategists - JD]