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The Sophisticated Guide to Marketing on LinkedIn

The Sophisticated Guide to Marketing on LinkedIn | Public Relations & Social Marketing Insight | Scoop.it
From business.linkedin.com - September 3, 2015 11:54 AM

The one-stop shop for everything a sophisticated marketer needs to know about getting the most value from LinkedIn for themselves and their company. It's not an instruction manual, but more of a strategic guide full of interviews and tips from marketing thought leaders combined with expert insights from the LinkedIn Marketing Solutions team.


The Definitive Guide for Marketing on LinkedIn.


Get ready to take your marketing to the next level and discover the vast opportunities that await – increase awareness, influence perception, generate and nurture leads, and ultimately drive revenue with products that impact every stage of your funnel. Download our guide and discover....

Jeff Domansky's insight:

You don't often come across a free social marketing resource that's this good! The Definitive Guide for Marketing on LinkedIn eBook is essential reading for all marketers, content marketing pros and PR. Highly recommended. 11/10. :-)

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Answers to 17 LinkedIn Questions You Were Too Ashamed to Ask

Answers to 17 LinkedIn Questions You Were Too Ashamed to Ask | Public Relations & Social Marketing Insight | Scoop.it
From blog.hubspot.com - November 2, 2013 10:53 AM

Get answers to the questions you were too embarrassed to ask about using LinkedIn.


A lot of great questions came up during the webinar that we didn't have time to answer, and it turns out, a lot of you had the exact same questions. So, we compiled them all and, well, that's why you're reading this blog post.


All those weird questions you had about LinkedIn are about to be answered -- and please, share any other questions you have about the platform in the comments....

Jeff Domansky's insight:

Sometimes "basics" posts are invaluable. Amanda Sibley's is one of them. Great LinkedIn tips. 9/10

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Four LinkedIn Facts Every Marketer Should Know | The Whip

Four LinkedIn Facts Every Marketer Should Know | The Whip | Public Relations & Social Marketing Insight | Scoop.it
From blog.newswhip.com - February 1, 2015 10:04 AM

It’s a fantastic opportunity for content marketers, and any other publisher looking to put their content in front of a highly engaged audience. Every day, millions of people, from CEOs to new graduates, browse LinkedIn for the latest news in their field or industry. LinkedIn posts are an ideal way to draw attention to an event or service, direct people to a landing page, or simply to build online profile.With all this in mind, we dug into our social data to find out more about the nature of sharing on the site. Here’s what we found from analysing six months worth of LinkedIn storiesavailable to us from Spike....

Jeff Domansky's insight:

We look at how content creators and marketers can make the most of LinkedIn's newly launched blogging feature, with exclusive data. Recommended reading 9/10

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