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Scoop.it!
Are you looking for ways to enhance your Facebook marketing? Do you want to capture the attention of more prospects and customers? The right Facebook tools can make the job easier by saving you time and optimizing your Facebook marketing efforts. 
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Scoop.it!
Coca-Cola, Red Bull and Converse are the top three brands on Facebook, combining for more than 150 million fans. It’s a staggering figure, but they really can’t afford to have any fewer, given that only one out of every 15,000 fans responds to posts — slim odds. That is why Facebook pages, along with other obligatory social strategies, have largely been a bust for meaningful, two-way interactions between brands and consumers. They’ve just become a place where brands collect their customers to ignore them, right alongside the people who just wanted that free iPad. Facebook brand pages are not built to engage more than a tiny fraction of fans, and marketers need to understand this isn’t likely to change. Here are five cold, hard truths about Facebook brand pages and why the 1 percent of the 1 percent will never grow...
Jeff Domansky's insight:
Farcebook is fine for friends and family but real results for business and brands are hard to come by.
's comment November 17, 2013 1:46 PM
вот она правда фейсбук!
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Really useful Facebook tools in this post from Social Media Examiner.