Public Relations & Social Marketing Insight

If you’re like me and writing up to eight posts per week while juggling multiple businesses, it can be seriously draining.

So out of pure necessity, I’ve experimented with a plethora of different tools to aid me in the process of generating new content ideas.

Some have been home runs and some have been strikeouts.

But there are seven in particular I really like and want to share with you....

Any description I write for this collection will pale in comparison to the excellent copywriting examples contained herein.

To a writer, there's nothing scarier, yet full of pristine possibility, than a blank Word document. After YouTube's most prominent mixologist Mamrie Hart got a book deal last year, she suddenly found herself with hundreds of those blank slates lined up in a row, like so many cars to be jumped by Evel Kneivel's motorcycle. Somehow, she managed to clear them all—but not without some serious challenges along the way.

After a while, you get sick and tired of writing. You just want to quit. Is it that notorious condition known as writer’s block? It could be, but in many cases it’s a little bit different.

There are a few things going on:You’re bored with what you’re writing about. Boredom kills affection.You’ve exhausted your creative energy. Creativity, like a muscle, has its limits. Push it too hard, and it caves in.You need something more challenging. Lack of challenge -- goals, vision, perspective -- leads to disillusionment.

You need some fresh experiences. Fresh experiences will give you a fresh perspective.It’s time to figure out how to get your brain back on task. How do you get past the drudgery and enjoy writing again? Let's talk through a few tips....