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Scoop.it!
For many PR pros, the AP Stylebook is an oft-referenced (and revered) staple for press releases and other copy. On June 1, the reference added or revised roughly 250 entries to its 2016 edition, and AP Stylebook’s editors are continually considering new terms. Though many additions and revisions are more apt to be used by journalists reporting current events and breaking news, PR pros should be aware of several changes and features to this year’s edition.... 
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Scoop.it!
The fantasy world of merger announcements bears no resemblance to the reality of mergers. Michael Dell’s post about the Dell-EMC merger is a fine example. Why do companies merge? There’s always language about “complementary skills and assets,” but that’s always bullshit. There is always language about “serving customers better” but that is also bullshit. Companies merge for growth — period. It’s not about customers. It’s about money.There are two basic merger scripts, none of which you will ever read, and both of which are bad for customers....
Jeff Domansky's insight:
Watch the weasel words says Josh Bernoff
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Note these AP style changes for you next news release or blog post.