Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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Snappa: The Undesigner's Design Tool

Snappa: The Undesigner's Design Tool | Public Relations & Social Marketing Insight | Scoop.it

Snappa is a new design tool for undesigners and content marketers. If you've ever been frustrated with Photoshop, this is a stripped down but still viable alternative. Key features to note:

  • library with10,000+ photos & patterns
  • 3000+ vectors & shapes
  • 200+ fonts & typefaces
  • templates
  • optimized for social media 
  • share & schedule on social media
  • much more


Try the free account. You'll love it.

Jeff Domansky's insight:

I'm very impressed with Snappa for its ease-of-use and great value. It'll pay for itself in time saved alone. Kinda like Photoshop-light. Recommended tool for content people who are not designers. 9.5/10

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Thematic - Nice Tool for Creating Visual Stories | Richard Byrne

Thematic - Nice Tool for Creating Visual Stories | Richard Byrne | Public Relations & Social Marketing Insight | Scoop.it
Thematic is a new service designed for building and sharing visual stories. Thematic allows you to display up to twenty pictures organized around a theme of your choosing. You can add one line of text to each image in your story. Your completed story is displayed in a vertically scrolling format with each of your images occupying all of the available space in your browser. Completed stories can be shared publicly or kept private. Each public story can be shared via Twitter, Facebook, email, or embedding into a webpage. I've embedded my sample story below.
Jeff Domansky's insight:

Thematic is an interesting social tool for creating stories with minimal text. Worth exploring for a range of interesting creative applications.

Tuhin Ghosh's curator insight, February 9, 2015 11:37 PM

This can be a great tool for aiding content marketing

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14 Amazingly Free Stock Photo Websites

14 Amazingly Free Stock Photo Websites | Public Relations & Social Marketing Insight | Scoop.it

If you've ever tried searching for free stock photos on the Internet, you probably know what a ridiculous hassle it can be.

As a general rule, free stock photos are extremely difficult to find. A huge portion of the stock photo market is owned by professional companies like Shutterstock and 123RF, who charge $20 or more for a single photo. Even when you can find free stock photos, most are low resolution, watermarked, blurry and, at best, uninspired.

Lucky for you, there are a few ways to access high-quality stock photos without any hassle or significant cost.

Here's a lovingly curated list of the world's best free stock photo websites for designers, business owners and anyone else...

Jeff Domansky's insight:

Casey Ark highlights 14 free stock photo sources. Highly recommended for bloggers, marketers and content marketing pros 10/10


Thanks to Doug Hall for sharing this article.

wow-a2z's curator insight, October 24, 2014 2:06 PM

So useful for bloggers

Austin Musgrove's curator insight, October 27, 2014 4:59 PM

Images are important to use throughout a websites content but finding great photos can eat-up a lot of time.  Images help attract reader attention by breaking up text and providing visualization.  Adding images will improve also your SEO if a targeted keyword is included into the alt text.  I found the fourteen websites listed above to be extremely useful resources, which I will definitely be of use in the near future! 

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Create Interactive Online Presentations, infographics, animations & banners in HTML5 | Visme

Create Interactive Online Presentations, infographics, animations & banners in HTML5 | Visme | Public Relations & Social Marketing Insight | Scoop.it

Easily Create online Presentations, animations, animated HTML5 banners, infographics and other rich visual content free in your browser.


Transform otherwise boring data into engaging visuals that will turn heads and get the point across.

Jeff Domansky's insight:

Visme is a very cool new content creation tool.

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Affinity releases a free (for now) Photoshop killer

Affinity releases a free (for now) Photoshop killer | Public Relations & Social Marketing Insight | Scoop.it

The latest design tool from Serif, best known for itsAffinity Designer tool, Affinity Photo is a Mac-only alternative to Adobe Photoshop. After the February 9 launch of Affinity Photo, it may turn out to be at least as well-received as Affinity Designer, maybe more so.Releasing Affinity Photo as a free, beta version should help spread the word about it faster than usual, as will the fact that this app isn’t merely trying to be a dumbed-down alternative to Photoshop or just mimic its already well-known features. Serif isn’t shy about its intentions of taking Photoshop market share away from Adobe.


In fact, the software maker is downright bold about what it says are several features of Affinity Photo that outclass Photoshop in every way. That’s a value proposition worth listening to, for sure....

Jeff Domansky's insight:

Photoshop’s been the king of image editing for a long time now: 25 years, to be exact. Now, a new challenger offers a free-for-now choice for image editing.

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How To Create Your Own Images For WordPress Posts

How To Create Your Own Images For WordPress Posts | Public Relations & Social Marketing Insight | Scoop.it
In the past, creating those creative, captivating and dynamic images was something that the average person couldn’t do without the help of a designer or experienced photo editor. However, as time has gone on, the need for easy ways to create your own images is one that has grown and continues to do so.


Well, if you’re one of those people looking for a way to create something great without using programs like PS or AI, then get ready to jump for joy because now there are great (and free) ways to do just that....

Jeff Domansky's insight:

Great tips, useful image creation tools.

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8 Visual Content Apps to Create Stunning Images and Videos |

8 Visual Content Apps to Create Stunning Images and Videos | | Public Relations & Social Marketing Insight | Scoop.it
Do you want to present visual messages in new ways? This article shows eight design resources and tools to create visual content quickly and easily.
Jeff Domansky's insight:

8 tools content pros should check out and you may find a new visual app you never knew about.

Daniela's curator insight, September 12, 2014 6:24 PM

Compilación de herramientas útiles para crear productos multimedia 

Luis Cano's curator insight, September 14, 2014 4:56 PM

Better videos ...