Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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Heineken Taps an Automated Process for Image Production

Heineken Taps an Automated Process for Image Production | Public Relations & Social Marketing Insight | Scoop.it

When you are marketing a variety of products to 170 different countries, content production time is of the essence.


With this in mind, Heineken partnered with Grip, an online platform that automates the production of visual content for physical goods, for a beta test for its first solution Still Shots.


Grip processes photo input and generates virtual version of the product (like a beer bottle) that can be edited, manipulated, and downloaded for use...

Jeff Domansky's insight:

How an online platform that automates the production of visual content for physical goods helped the beer brand cut down on content production time. Great marketing problem solved.

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Top 10 logo design trends for 2015 | Creative Edge

Top 10 logo design trends for 2015 | Creative Edge | Public Relations & Social Marketing Insight | Scoop.it

From the days of hand cut letterforms, through the wave of digital technology and into current day, logo design has wonderfully transformed, adapted and shape-shifted. What logo design trends lie ahead in 2015?Here are 10 predictions based on logo designs of recent times....

Jeff Domansky's insight:

Since the early days of design, logos have transformed, adapted and shape-shifted. What logo design trends lie ahead in 2015? Here's 10 predictions from 99 Designs. Creativity with your coffee and recommended viewing for designers, bloggers, creative marketers and PR pros.  9/10

Radosław Kwieciński's curator insight, January 15, 2015 3:06 PM

Trendy w projektowaniu logotypów na rok 2015. Dla aktywnie pracujÄ…cego grafika - bezcenne.