Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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8 Data-Driven Tips for Using Images in Blog Posts

8 Data-Driven Tips for Using Images in Blog Posts | Public Relations & Social Marketing Insight | Scoop.it

According to Jeff Bullas, articles with images get 94% more total views than articles without images. Ninety-four percent! If I were to tell you that you could expand your reach by 94% by doing something fairly simple, I'm guessing you wouldn't think twice.


Of course, "simple" is relative. I don't mean you should take five minutes to scope  out some stock photos   and then insert them randomly into your posts. To get more eyeballs on your blog, you'll have to be more strategic than that -- and this blog post will help you get started with that strategy.


Follow the eight tips below  to learn data-driven tips that will help you squeeze the most value out of images in your blog posts....

Jeff Domansky's insight:

Get the picture? Visuals make your blogging more effective.

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What Type of Images Should You Use Within Your Blog Posts?

What Type of Images Should You Use Within Your Blog Posts? | Public Relations & Social Marketing Insight | Scoop.it

From stock photography to graphs, charts, and infographics, the types of images you can use to illustrate your blog posts are numerous. The question is: what types of images should you use?


I decided to analyze 41 blogs within different industries to help determine what types of images generate most social shares. This way you’ll know what kind of graphics you should use in order to generate the most traffic.Here’s what I learned....

Jeff Domansky's insight:

Neil Patel offers valuable advice on which images work best in your blogging.

Jeff Domansky's curator insight, August 16, 2014 8:10 PM

Practical tips on best images to use.

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Tip: What image types actually help your blog post get shared?

Tip: What image types actually help your blog post get shared? | Public Relations & Social Marketing Insight | Scoop.it

Quick Sprout recently gathered some data for image use in blog posts, which suggests, among other things, that using royalty-free images are no longer beneficial to a blog post’s success.


Neil Patel and his team did a quality job using 41 blogs from varying industries as the sample. You can also do this same study for your blog for even more relevant info.


My experience tell me these lessons will hold for most businesses....

Jeff Domansky's insight:

Forget those stock photos and check what works best for business. There are some differences. Valuable reading. 9/10

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