Best Practices for Mobile SEO | Mobile Marketing | Public Relations & Social Marketing Insight | Scoop.it

Over the next five years, the mobile marketing boom will generate a stunning $400 billion return, according to a report by the Mobile Marketing Association (MMB). The generous $139 billion return enjoyed by the mobile marketing ecosystem is set to increase at an annual rate of approximately 52%.


With the number of global smartphone users hitting two billion this year (and six billion by or before 2020), the MMB study not only demonstrates that mobile marketing is a promising economic stimulus and job creator, but also sends a powerful message to companies, small businesses, and entrepreneurs in the online world: It’s time to develop a solid mobile SEO strategy to capture the profits of tomorrow.


While mobile SEO shares many similarities with the existing SEO strategies for desktop browsers, here are some specific tips that will give you an upper hand in the mobile SEO competition:...