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Social media has been undergoing some major changes this past year. Twitter filed for IPO, Facebook launched video ads, and Snapchat threatens to change the landscape as the next big thing in social media. As more companies begin to leverage social media for personalized, real-time marketing initiatives, it’s imperative to stay ahead of the curve and identify future trends in this space. We asked 60 experts to share their predictions on the future of social media and the ways in which it will impact businesses.
5. As there has been major changes in the social media world over during the last 18months the predictions and insights from a number of experts are interesting when understanding what to expect for the rest of 2014.