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Scoop.it!
Implications - Adding a more engaging aspect to print, campaigns are integrating 3D visuals and interactive elements for allure. Transforming magazines and posters into activities that require participation, marketers are helping to bring campaigns to life, adding an immersive quality to traditional print. 
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Scoop.it!
These apocalyptic marketing examples range from survival fashion films to undead chocolate ads that imagine a dark version of our not-so-distant future. While advertising is often about selling a positive dream or fantasy to consumers, the opposite also works wonders when conceiving a marketing strategy. This list of apocalyptic marketing examples relies on fantastical story lines like zombie invasions or earth-swallowing floods. Much like sci-fi, horror and fantasy films, these dystopic examples induce fear and shock viewers with their imagery....
Jeff Domansky's insight:
So does undead advertising work? You decide!
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Interesting trend and very useful examples of interactive print.