Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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11 Chrome Extensions That Will Super-Power Your Gmail Experience

11 Chrome Extensions That Will Super-Power Your Gmail Experience | Public Relations & Social Marketing Insight | Scoop.it

Google makes the Chrome browser and Google makes Gmail. Naturally, the Chrome Web Store has some excellent extensions to improve your Gmail experience. But it also has several that you don’t need. Let’s sift the gems from the mud.

Note: The extensions in this list work only with Gmail. If you prefer the time-saving Inbox by Gmail, there are separate extensions for that.

Inbox by Gmail is Google's most recent approach to email organization and management. It can give you a simpler email workflow. Find out if Inbox by Gmail can be the better choice for you.

ActiveInbox: Send Mails Later and Manage Email Tasks

If you’re a Gmail power user, this is the best extension you can install. But be warned, ActiveInbox is free for a one month trial, after which it costs $50 per year....

Jeff Domansky's insight:

If you use Gmail, some of these tools will really speed up and enhance your marketing.

CCI VAL D'OISE's curator insight, July 31, 2017 4:16 PM

If you use Gmail, some of these tools will really speed up and enhance your marketing.

Digital SEO's comment, October 25, 2018 2:44 AM
thanks for this
Digital SEO's comment, October 25, 2018 2:44 AM
https://www.scoop.it/t/web-desk-solution
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20 Best New Social Media Tools to Try in 2017 (And How to Use Them) - Buffer Blog

20 Best New Social Media Tools to Try in 2017 (And How to Use Them) - Buffer Blog | Public Relations & Social Marketing Insight | Scoop.it

With all these tools to choose from, how can you stay on top of the latest and greatest?

 

As part of our State of Social Media 2016 campaign, we’ve scoured Product Hunt for the latest trending social media tools and created a list of 21 products for marketers and teams to try in 2017.

 

Keep reading to see the full list, or click over to the Product Hunt collection with all of 2017’s best social media tools....

Jeff Domansky's insight:

Buffer's list of new social media tools is definitely worth a look. A number you will not  have seen before I suspect. Good reading.

Curtis Carlson Nelson's curator insight, February 14, 2017 11:11 AM

2017 will bring about many new social media marketing tools.  Check them out here.

http://curtiscarlsonnelson.yolasite.com/

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How to Automate Your Social Media Marketing With IFTTT Applets : Social Media Examiner

How to Automate Your Social Media Marketing With IFTTT Applets : Social Media Examiner | Public Relations & Social Marketing Insight | Scoop.it

Looking for effective ways to streamline your social media marketing tasks?

Have you heard of IFTTT applets?

Applets let you automate social media posting tasks so you can spend more time engaging with your audience.

In this article, you’ll discover how to automate a variety of social media tasks with IFTTT applets....

Jeff Domansky's insight:

Very useful tips on how to use If This Then That (IFT TT) to automate some of your social marketing.

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Jeff Domansky | Me in a Nutshell

Jeff Domansky | Me in a Nutshell | Public Relations & Social Marketing Insight | Scoop.it

Me In a Nutshell is a free, fast, easy way to create a unique personal profile with text, images or both based on a variety of your own social media profiles.

 

The example here is based on my Twitter profile adn created in 30 seconds with just a few clicks.

 

You can do the same at Me In a Nutshell https://www.meinanutshell.com

Jeff Domansky's insight:

Me in a Nutshell is a cool tool that lets you create your own personal profile in less than a minute using just a couple of clicks and one of your favorite social media profiles such as Twitter, Facebook and numerous others with new ones added frequently. Try it!

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Me in a Nutshell

Me in a Nutshell | Public Relations & Social Marketing Insight | Scoop.it

Robin Good writes:


Meinanutshell is a web app which allows you to create a dynamic personal profile page by continuosly gathering key information and images from your preferred social media accounts and composing them onto a customizable one-page layout.100% free.


My comment: "I haven't seen anything as simple as Meinanutshell to create a good-looking personal profile page that can be also customized."


Recommended.


Try it out now: https://www.meinanutshell.com/

Jeff Domansky's insight:

Create a beautiful website that pulls all your social media together in one place. Connect your social media to create a dynamic online presence that tells your amazing story. Cool tool!

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13 Tools That You Need to Learn Before Going ‘All In’ with Social Media

13 Tools That You Need to Learn Before Going ‘All In’ with Social Media | Public Relations & Social Marketing Insight | Scoop.it

In the past, I’ve discussed a variety of ways for businesses to improve their reach through social media. From step-by-step marketing guides to advertising-based posts, I have done it all.

This time around, I want to discuss 13 tools that can make or break your social media marketing strategy. With the right tools on your side, the sky’s the limit. Without these, however, you will be facing an uphill battle.

Here are 13 tools you need to learn before going “all in” with your social media strategy...

Jeff Domansky's insight:

Neil Patel shares 13 essential social media tools for your social marketing toolkit.

Jeff Domansky's curator insight, June 5, 2016 11:40 PM

Neil Patel shares 13 essential social media tools for your social marketing toolkit.

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Social Media Analytics:  A Guide on What and How to Measure

Social Media Analytics:  A Guide on What and How to Measure | Public Relations & Social Marketing Insight | Scoop.it

The social media analytics compass contains the most essential areas that you need to monitor for your social media channels.


It’s not possible to monitor everything across every channel due to limitations of the tool and it’s not essential to monitor everything depending on the business.


From this compass pick out what’s important for your business and identify a relevant tool to provide the relevant reports. Let’s look at each section of your compass (Note: you will need to differentiate between paid and unpaid)....

Jeff Domansky's insight:

A detailed guide on what and how to measure social media analytics including a selection of tools shared by Ian Cleary.

Harrison Baize's curator insight, February 17, 2016 11:40 AM

A detailed guide on how to measure your social media analytics, including references to improve your marketing strategy to its full potential.

Thomas Parry's curator insight, February 17, 2016 1:20 PM

How to monitor social media

Gonzalo Moreno's curator insight, February 19, 2016 6:19 AM

Las métricas a considerar en SS.MM. Muy clarito y muy breve. Good!

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The Essential Tools, Applications, And Extensions You Need To Stay Sane As A Marketer | NewsCred Blog

The Essential Tools, Applications, And Extensions You Need To Stay Sane As A Marketer | NewsCred Blog | Public Relations & Social Marketing Insight | Scoop.it

As a marketer, you’re pulled in a million directions at once. Explain this new tool, write next week’s tweets, negotiate a vendor contract, code and send out this email — the possibilities are endless. One second you’re creative and the next analytical. How can you be expected to keep your head above water with changing priorities and each day looking different than the last?

I’ve been on an endless journey to discover the best tools and tactics to help me be more productive, focused, and thrive day-to-day. At NewsCred, I’m frequently asked what the icons in my toolbar are or what a specific program/extension is, so I figured if these tools can help a few co-workers, hopefully they can help you as well. I’ve included a link to each tool below, a Windows equivalent where appropriate (I’m on a Macbook), and a description of how it can help....

Jeff Domansky's insight:

This is a really useful collection of social media tools and you may find a few that you didn't know before.

Marco Favero's curator insight, February 12, 2016 3:42 AM

aggiungi la tua intuizione ...

Orlando Delgado's curator insight, February 12, 2016 7:50 AM

This is a common and growing problem...

Elizabeth Telson's curator insight, February 13, 2016 9:38 AM

Try one!

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Big List: 80 of the Hottest SEO, Social Media & Digital Analytics Tools for Marketers

Big List: 80 of the Hottest SEO, Social Media & Digital Analytics Tools for Marketers | Public Relations & Social Marketing Insight | Scoop.it

In online marketing, having the right analytics tools and software can make a major difference. A good program can save you time and help demonstrate the value of your work to supervisors or clients.


Over the last couple of months, while preparing the syllabus for my next UC San Diego class and doing research for clients, I compiled and reviewed an extensive list of analytics programs for SEO and social media. I’m sharing what resulted in this column....

Jeff Domansky's insight:

Looking for software to help you do your job better? Look no further! Contributor John Lincoln has compiled a giant list of 80 social media tools for digital marketers.

Jeff Domansky's curator insight, January 20, 2016 1:37 AM

Looking for software to help you do your job better? Look no further! Contributor John Lincoln has compiled a giant list of 80 social media tools for digital marketers.

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Want More Effective Content Promotion? Choose From These 15 Tools

Want More Effective Content Promotion? Choose From These 15 Tools | Public Relations & Social Marketing Insight | Scoop.it

Content promotion takes a lot of time.

In many cases, it takes longer than it does to create the content itself.

This means efficiency is key.

And to achieve efficiency, as well as consistent results from your promotion efforts, you need tools.

Tools help automate boring, repetitive tasks and give you insight into the relevant data by helping you analyze it.

Tools are what this post is all about.

I’ve put together a list of 15 tools that can help you promote content more effectively....

Jeff Domansky's insight:

Excellent list of blogging promotion tools from Neil Patel including Nimble, Yesware, Banana Tag and much more. highly recommended for bloggers, marketers and content marketing pros. 9.5/10

Jeff Domansky's curator insight, January 14, 2016 1:35 AM

Excellent list of blogging promotion tools from Neil Patel including Nimble, Yesware, Banana Tag and much more. highly recommended for bloggers, marketers and content marketing pros. 9.5/10

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The most powerful 50 Social Media Analytic Tools - imfnd.com

The most powerful 50 Social Media Analytic Tools - imfnd.com | Public Relations & Social Marketing Insight | Scoop.it

Social media analytic tools are essential for any Brand to measure always the impact on your activity , for competitor analysis and know always Customer needs and inquiry. Consumers and businesses alike have something to learn from just about all of your social media interactions.


How many people did your post reach? What sort of links do your followers like best? Does anything you do online even matter?


The rise of social media has been accompanied by the creation of tools to that analyze the impact of most of your social media activities.


Here are 50 top  social media analytical tools to help your business....

Jeff Domansky's insight:

An invaluable list of social media analytical tools. It's a lot of work to put this type of post together and it's definitely worth reading.

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From newbie to expert, here are the best social media tools for your business

From newbie to expert, here are the best social media tools for your business | Public Relations & Social Marketing Insight | Scoop.it

When people ask, “what are the best social media tools I should be using to be a better social media marketer?” I have difficulty answering. The truth is, it depends greatly on how savvy you are — some tools would be too complex and give you too much information to sift through, for example, if you are a new user.


So I’ve made a list of 16 different tools in four major social media marketing categories and organized them by level. Some people might not be the same level across the chart, though. In building a website, they might not have any problem putting together a brand new self-hosted WordPress site, but be at a loss to create an image. But the chart will give you an overall sense of where you should be, and how to improve using these new tools....

Jeff Domansky's insight:

Being a marketer might be a matter of using the best social media tools. Here are the best tools from newbie to expert.

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10 terrific Instagram tools and apps for marketers

10 terrific Instagram tools and apps for marketers | Public Relations & Social Marketing Insight | Scoop.it
Only 28 percent of marketers use Instagram. That means 72 percent are missing out on great opportunities.


These 10 Instagram tools and apps will help you make the most of your Instagram efforts, whether you're creating captivating posts, monitoring your Instagram analytics or converting your Instagram followers to customers:...

Jeff Domansky's insight:

This is an excellent collection of Instagram tools. Check 'em out.

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6 time-saving social media tools

6 time-saving social media tools | Public Relations & Social Marketing Insight | Scoop.it

Does this sound familiar to you at all? I used to log in to each and every individual social platform to compose new posts, check what’s happening in my streams, follow up on conversations and follower requests, and attempt to manually perform all other bits of social media management that was on my plate.Then, I switched to using tools, and my productivity has soared.


Maximizing your time as a social media manager or business owner is crucial for social media growth and effectiveness. I’d love to share my 6 favorite tools for helping you along in that journey....

Jeff Domansky's insight:

Buffer shares six useful social media tools.

Jeff Domansky's curator insight, July 8, 2017 9:56 AM

Buffer shares six useful social media tools.

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6 Amazing Tools We Use to Measure Web Performance

6 Amazing Tools We Use to Measure Web Performance | Public Relations & Social Marketing Insight | Scoop.it

You may have heard of “growth driven design,” the idea that a website project is ongoing, much like a marketing strategy.


It’s the model that we use at SparkReaction for all of our client website projects. Why?


Because it works to drive long-term value on a web project.


You don’t let your website gather dust until its next redesign. Instead, you continually monitor performance and react to the data. That means making frequent improvements — and you’ll have a website that’s always performing at its best.


Here’s a mix of tools we use and recommend to monitor website performance. Incorporate them into your web workflow, and you’ll keep growing and improving your online presence....

Jeff Domansky's insight:

Kayli Kunkel shares six amazing tools to measure your web performance and improve your marketing results.

Jeff Domansky's curator insight, January 6, 2017 10:42 AM

Kayli Kunkel shares six amazing tools to measure your web performance and improve your marketing results.

Gonzalo Moreno's curator insight, January 11, 2017 11:27 AM
METRICS! METRICS! METRICS!
Flores Marisol's curator insight, January 18, 2017 9:19 AM
Great tools!
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20 Best New Social Media Tools to Try in 2017 (And How to Use Them) | Buffer Blog

20 Best New Social Media Tools to Try in 2017 (And How to Use Them) | Buffer Blog | Public Relations & Social Marketing Insight | Scoop.it

The social media world is a fascinating one. Every so often, a new social media platform emerges to capture our attention (Peach) or become part of our daily lives (Snapchat).

 

The social media tools landscape can be just as fascinating — and robust!

 

With all these tools to choose from, how can you stay on top of the latest and greatest?

 

As part of our State of Social Media 2016 campaign, we’ve scoured Product Hunt for the latest trending social media tools and created a list of 21 products for marketers and teams to try in 2017.Keep reading to see the full list, or click over to the Product Hunt collection with all of 2017’s best social media tools....

Jeff Domansky's insight:

Open up your social media toolboxes and load up some awesome, and sometimes new, tools shared by Buffer. Recommended reading! 10/10

Cedric Postel's curator insight, November 18, 2016 3:25 AM
Quelques outils intéressant ...
1
alluneed2succeed's curator insight, November 18, 2016 7:07 AM
20 Best New Social Media Tools to Try in 2017 (And How to Use Them)
Maria Cattini's curator insight, November 18, 2016 3:57 PM

Open up your social media toolboxes and load up some awesome, and sometimes new, tools shared by Buffer. Recommended reading! 10/10

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20 Ways to Use these 5 Top Online Marketing Tools

20 Ways to Use these 5 Top Online Marketing Tools | Public Relations & Social Marketing Insight | Scoop.it

There are hundreds upon hundreds of tools to choose from. For example, here’s a list of 75 content marketing tools that you should absolutely review.

But, here’s what you may not realize: there are many ways to use each tool. For this reason, it’s imperative that you spend the appropriate amount of time examining and experimenting with each one.

In this post, I’m going to discuss the finer details of five top online marketing tools. For each one, I’ll give you a better idea of how you can use it to your advantage.

Remember, accessing an online marketing tool is just the start. If you truly want to achieve top results, you must know how to use it. Here we go! 

Jeff Domansky's insight:

Always practical social marketing tips from Neil Patel.

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Social Media Tools: The Complete List (112 Free & Paid Tools)

Social Media Tools: The Complete List (112 Free & Paid Tools) | Public Relations & Social Marketing Insight | Scoop.it

If you are looking for a complete list of the best social media tools, then you’re in the right place!


Via Brian Yanish - MarketingHits.com
Jeff Domansky's insight:

Now that's a toolkit! 112 free and paid social media tools.

Brian Yanish - MarketingHits.com's curator insight, June 6, 2016 12:49 AM

Here's a great list of social media tools. Many of these I use.

Steve Whitmore's curator insight, August 12, 2016 8:19 AM
This is quite a list of Social Media Tools.  A little overwhelming, but worth two or three read-throughs.
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12 Tools That'll Keep You Productive Morning, Noon & Night

12 Tools That'll Keep You Productive Morning, Noon & Night | Public Relations & Social Marketing Insight | Scoop.it

So if you want to be more productive throughout the day, you're better off relegating certain activities to certain times, and devoting yourself to doing those activities at those times.

 

tAnd to make sure you get the right things done at the right times of day, you can lean on a plethora of different free or relatively cheap apps and tools. (After all, some things are better together.)

 

Below, I've collected some of the highest-rated and often-recommended productivity apps for each part of the day. Check 'em out, and find your "and."...

Jeff Domansky's insight:

Check out these apps and tools for staying productive all day long from Ginny Soskey at HubSpot.

Jeff Domansky's curator insight, March 2, 2016 10:09 AM

Check out these apps and tools for staying productive all day long from Ginny Soskey at HubSpot.

Lori Wilk's curator insight, March 2, 2016 1:47 PM

Check out these apps and tools for staying productive all day long from Ginny Soskey at HubSpot.

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Top 52 Social Media Platforms Every Marketer Should Know

Top 52 Social Media Platforms Every Marketer Should Know | Public Relations & Social Marketing Insight | Scoop.it

Whether you’re using social media to build awareness for your business, to drive leads to your sales force or anything else in between, it’s important to be familiar with all of the social media platforms at your disposal.

With that in mind, below is a list of the top 52 social media platforms. They’re broken into 3 categories — social media platforms that help you network (like LinkedIn, Facebook, etc.); social media platforms that help you promote (like YouTube, blogs, etc.); and social media platforms that help you share (like Buffer, Hootsuite, etc.).

Ready? Here goes....

Jeff Domansky's insight:

Comprehensive, all-in-one list of social media platforms.

Jeff Domansky's curator insight, February 12, 2016 11:45 PM

Comprehensive, all-in-one list of social media platforms.

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Marketers Want S'More Technology Infographic

Marketers Want S'More Technology Infographic | Public Relations & Social Marketing Insight | Scoop.it
According to Skyword and Researchscape International's survey of 190 U.S. marketers from large enterprises, 58% of respondents say they adopted new technology in the past year. In fact, 21% of respondents say their department works with 11 or more technology providers. Design software (52%), social media monitoring (51%), and analytics (47%) are some of the most popular solutions marketers say their teams use.


But the road to implementing new technology can be an uphill climb. For 29% of respondents, it takes four to six months to fully integrate new technologies. Restructuring one's team can help marketing departments optimize their technological potential. According to the study, 38% of respondents say they reorganized their team in the past year. And those who did were nearly three times as likely to invest in technology within the past three months as those who did not (24% versus 9%).


To better establish your own organization's mar-tech bearings, check out the infographic....

Jeff Domansky's insight:

What were marketers thinking about technology in 2015? Apparently in 2016, we want more.

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Social media listening tool comparison - Smart Insights Digital Marketing Advice

Social media listening tool comparison - Smart Insights Digital Marketing Advice | Public Relations & Social Marketing Insight | Scoop.it

Listen first! is the first step in almost all advice on creating a social media strategy. To listen effectively you need to choose the right tool. There’s certainly no shortage of choice. Back in 2009 (and updated since) Smart Insights created a comparison of 36 of the best-known online reputation monitoring tools including free and paid.

It seems the choice now is even more bewildering. A November 2015 comparison of social media monitoring tools by Ideya Ltd shows that there are at least 242 tools now available. However, the number of new tools has decreased. Of these sevices, 187 are paid, with the remainder free or using a combined model....

Jeff Domansky's insight:

Free extract lists many of 240 tools to choose from in the full, very expensive report. Recommended reading.

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HappyGrumpy - Unique Emotion Analysis and Instant Poll Tool.

HappyGrumpy - Unique Emotion Analysis and Instant Poll Tool. | Public Relations & Social Marketing Insight | Scoop.it
HappyGrumpy is a new way of conducting polls. It is accurate, rapid and free. You can design and execute sophisticated polls in seconds, then start sampling and tracking public views.

If you need to poll or monitor public opinion, you should start using HappyGrumpy now.

You can monitor public reaction by the hour, day, week or month.

You simply enter your poll subjects, (e.g. person, topic, corporation, product, brand, issue, geography etc.), click go and your poll will execute, save and track statistics over time. You can even download the data or share using social media.

You can do this instantly, (Account Analyzer, Brand Analyzer) just enter your account, subject, issue or brand and see the results in seconds or set up a continuous poll (My Social Polls) which will track your poll day by day.
Jeff Domansky's insight:

Cool social media tool, worth a second look.

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The 15 Best Tools for Creating Content as a Team

The 15 Best Tools for Creating Content as a Team | Public Relations & Social Marketing Insight | Scoop.it
But I’m going to assume that you have at least a decent grasp of how to manage your team and content strategy.

Instead, I want to focus on the second main point – tools.

I’m going to share with you 15 tools that can help you create better content as a team, while minimizing the chance of mistakes.

You definitely won’t need all of them, but you’ll probably want to use at least one from each of the four main classes of tools. 
Jeff Domansky's insight:

Neil Patel suggests 15 content collaboration tools worth a look. Several may be new to you.

Jeff Domansky's curator insight, November 22, 2015 4:35 PM

Neil Patel suggests 15 content collaboration tools worth a look. Several may be new to you.

Marco Favero's curator insight, November 23, 2015 8:04 AM

aggiungere la vostra comprensione ...

Chris Christian's curator insight, November 24, 2015 1:40 AM

best team, best tools; best team, better tools.better content no brainer

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9 Life-Saving Tools that Will Systemize Your Business

9 Life-Saving Tools that Will Systemize Your Business | Public Relations & Social Marketing Insight | Scoop.it
Overwhelmed by insurmountable tasks, projects, email, clients and social media? 

In this post I share 9 Life-Saving Tools that will systemize your business.  

These tools automate the tasks that were weighing me down.. leaving me to be more productive and focus on what I NEED to work on, by freeing up my time.  They can systemize your business too.
Jeff Domansky's insight:

Donna Moritz shares nine social media tools to help you get your online business organized.

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