Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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Twitter Is Taking Action Against "Low-Quality Tweets" - Here's What That Means

Twitter Is Taking Action Against "Low-Quality Tweets" - Here's What That Means | Public Relations & Social Marketing Insight | Scoop.it

And while Twitter has dabbled with restrictions on visibility in the past (with features like the Quality Filter), they’ve never reached as far as some of Facebook’s tweaks (like code that predicts the authenticity of a status update).

Now that Twitter faces more accusations of enabling abuse than ever, though, they’re introducing new measures that will make certain kinds of Tweets less immediately visible in the timeline.

Among other things, Twitter’s most recent update will target what they call “low-quality Tweets” – but what does that mean, exactly?...

Jeff Domansky's insight:

Low-quality tweets? Who me? Time to take a second look at Twitter and what you're posting.

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How to Be Successful on Twitter: 9 Surprising Stats to Know

How to Be Successful on Twitter: 9 Surprising Stats to Know | Public Relations & Social Marketing Insight | Scoop.it

There are 284 million monthly active users on Twitter and chances are, you're one of them -- we're certainly are. Unfortunately, just because all of us are active on Twitter doesn't mean we're using it the right way. And thanks to SocialBro, we have new data from over 200,000 corporate tweets to prove what works on Twitter ... and what doesn't.


While some of it confirmed what we suspected, we were also shocked by some of the results. Have a read below and let us know if any of these stats were surprising to you, too...

Jeff Domansky's insight:

Are you using Twitter wrong? Check out these stats from HubSpot and Social Bro to find out. Essential reading for marketing, content marketing and PR pros. 9/10

Tom George's curator insight, November 27, 2014 9:41 AM

A great article on using Twitter effectively.

Olena Savelieva's curator insight, November 30, 2014 2:27 AM

Некоторые данные о работе Твиттер. Удивительная статистика

Interconectados's curator insight, December 1, 2014 10:35 AM

Cómo tener éxito en Twitter: 9 sorprendentes estadísticas que hay que saber

Que seamos activos en Twitter no significa necesariamente que lo estemos usando de forma correcta. Gracias a SocialBro se han obtenido datos de 200.000 tweets corporativos para mostrar lo que funciona y lo que no en Twitter.

Entre las claves para obtener más retweets se encuentran la inclusión de imágenes, la utilización de hastags o la posición en la que se nombre la empresa.