Public Relations & Social Marketing Insight

Do you want to pay for a fresh box of golf balls or to get your nails done simply by doing what you are already doing all time time? Well, Pay Your Selfie has just what you need—an app that doles out cash for your moments of mobile narcissism. 

The Chicago-based company has attracted 100,000 users since launching in September, accruing 500,000 photos from consumers, many of whom pose with brands. Here's why they selfie up with marketers: They get paid up to $1 when they upload a picture with a brand in it after Pay Your Selfie posts a request for such photos.

Unsponsored selfies—photos in which users do not snap pics with a specific product—pay just a few coins. At any rate, once their digital piggy bank (see below) gets to $20, the company will mail them a check for the amount or donate it, upon request, to their chosen charitable organization.  

What's more, brands are forking over cash to Pay Your Selfie on a per-engagement basis, taking the data and utilizing the insights to inform future marketing efforts like creative for ads and packaging for products. The lion's share of the app's users are millennials, the all-important demographic marketers are trying to target....

Social Contests are a great way to increase engagement, reach, followers and leads. You can run social contests on a variety of platforms such as Facebook, Twitter, your website – all while being mobile compatible. There are a variety of different types of social contests you can combine with your contest ideas – Wishpond offers sweepstakes, photo contests, vote contests, pinterest contests, essay contests, photo caption contests, video contests, and group deals all available to you in our Social Marketing Suite. In this article, you’ll discover some contest ideas and have a better understanding of how you could run a contest for your business.These are just a few examples, There are endless possibilities for contest ideas....

Looking for ways to improve your social media contests?

Want to know what works for other businesses?

Whether you want to build an email list or grow your follower base, social media contests are a great way to engage your audience and significantly boost conversions.

In this article you’ll discover how three businesses ran successful social media contests and learn how to incorporate their tactics into your own contests....