Marketers are trained to put their best foot forward and ignore the downsides of their products. This is about doing the exact opposite: finding your weakest points and showcasing them for all to see.
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Hanin Abu Al Rub's curator insight,
October 22, 2013 4:54 AM
And most of them are #SM channels... good read...
Elmer Gulle's curator insight,
May 27, 2013 8:19 PM
A good example of the case in point. This adds to the experience and redefines the newsroom from a community perspective. |
What are you guys using for content marketing?