Public Relations & Social Marketing Insight

Even after you've exhausted the usual channels for promoting your content, there's still other ways! Discover how to use FlipBoard to showcase your awesome marketing content.

As you are probably aware, great (and useful) content is the fuel behind good Inbound Marketing. There are lots of ways to publish content such as yourcorporate blog, and other online resources.

As you publish content, you'll want to be sure it gets found in search via SEOand also on social media. However, what if you could publish your own online industry-specific magazine (that's optimized for tablets) to an audience with over 100 million people?

Well, it's easier than you might think. Just use Flipboard.

When Google announced it was making its popular Google Reader service redundant this summer, it left millions in need of a new way to read and subscribe to their favourite web content. Step forward Flipboard, a digital social magazine that has quickly become an App Store favourite. Now in its second iteration, Flipboard has been boosted by a new personalised magazine creation tool that enables users to create their own custom magazine based on whatever they fancy.

Since its launch, the second version of Flipboard has amassed a further three million users to the service, and has already seen over 500,000 personalised magazines published....