Public Relations & Social Marketing Insight
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Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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How to Grow Your Audience by Getting PR For Your Blog

How to Grow Your Audience by Getting PR For Your Blog | Public Relations & Social Marketing Insight | Scoop.it
From www.problogger.net - September 1, 2016 12:19 PM

Andreea Ayers founded LaunchGrowJoy.com in 2011 after selling a successful t-shirt business, and realised she had plenty to share in terms of selling products successfully online. Her blog focuses on her experience with ecommerce and selling online, moving into PR and teaching product entrepreneurs how to get their products featured in print media and on influential blogs.


Andreea has some tried-and-true strategies for building a buzz around your blog or business through media promotion, both traditional and online. She walks the talk, with her blog being featured in more than 500 media outlets since she started five years ago.


I asked her what her non-negotiables are when it comes to seeking publicity as a solo blogger or entrepreneur....

Jeff Domansky's insight:

If you'd like to get your blog seen in places outside your niche but don't know where to start, let entrepreneur Andreea Ayers teach you her ways! Excellent advice! Recommended reading for PR, bloggers and authors. 9/10

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How PR pros can win with journalists on Twitter

How PR pros can win with journalists on Twitter | Public Relations & Social Marketing Insight | Scoop.it
From www.prdaily.com - February 23, 2015 11:05 PM

Galant’s general social media advice to PR pros is to figure out which platforms matter to your industry and your audience. For example, Galant says if you cater to a demographic of 25 and under, “Snapchat is not optional.”

However, there are a few platforms that every PR pro should employ; Facebook is the biggest, and journalists are on Twitter. When it comes to reporters, the microblogging platform is the clear hangout location: More than 86 percent of journalists check Twitter several times a day, while fewer than 20 percent use Facebook and fewer than 2 percent use LinkedIn.

Nearly 80 percent of journalists use social media to find breaking news, but that’s not the only thing they’re doing: More than 73 percent use social media to check what the competition is doing, nearly 60 percent use it to find story ideas, and about half use social media platforms to search for sources....

Jeff Domansky's insight:

Here are some practical ways to use social media for media relations success.

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