In 2014, a whopping 581,000 businesses started up in the UK. One of them was me, Zude PR.
According to Bloomberg, a staggering 8 out of 10 entrepreneurs who start businesses fail within the first 18 months. I don’t know what the figure is for Glasgow PR firms, but I imagine it’s similar.
Twenty-eight months on I’m still here, fighting the good fight.
Here are 28 top observations from MY first 28 months as a solo digital PR pro (just in case you ever need them)....
David Sawyer looks back thoughtfully on two-plus years as a solo PR consultant in Glasgow.