Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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15 Brand Trends for 2015

15 Brand Trends for 2015 | Public Relations & Social Marketing Insight | Scoop.it

Last year, I shared Brand Keys' Robert Passikoff's 14 Brand Trends for 2014. This year, Robert again put together his proposed trends for the upcoming year. He again shared his thoughts on the numerology, as well, this time, obviously focusing on 15: In numerology 15 is the combination of the number 1 (representing leadership and forward movement) and the number 5 (numeric for business and finance), thus 15 becomes the fusion of leadership and forward momentum for brands and marketers. Let's see what Robert predicts for the new year.

Jeff Domansky's insight:

Another year almost gone, and Robert Passikoff shares trends and predictions for 2015!

Desiree Mitcham's curator insight, December 9, 2014 12:23 AM

I found this article to be interesting! I feel like these brand trends for 2015 are pretty common to what we see in brand marketing now. 

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Where Interactive Marketing is Going

Where Interactive Marketing is Going | Public Relations & Social Marketing Insight | Scoop.it

Interactive marketing has proven itself to be one of the most disruptive and powerful marketing approaches of the past few decades, managing to turn centuries-old and established media and agency models completely upside down, and showing an ability to grow digital properties into some of the largest businesses in the globe. Currently, interactive marketing makes up for 15% of all advertising spending in the world....

Jeff Domansky's insight:

Here's where the industry is going...

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