Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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Why Interactives are the Next Big Thing in Content Marketing | Visually Blog

Why Interactives are the Next Big Thing in Content Marketing | Visually Blog | Public Relations & Social Marketing Insight | Scoop.it

Visual content is taking the web by storm. Infographics. Motion graphics. Micro-content. It’s hard to keep track of it all.


I’m here to talk about interactive graphics – the cool new kids on the block when it comes to visual content – and why they’re the next big thing incontent marketing....

Jeff Domansky's insight:

Karl Schutz looks at the activity behind interactives, the next big thing in visual marketing. Recommended reading 9/10

Jim Hawkins's curator insight, August 23, 2014 2:22 AM

Interactive graphics are very important thing in content marketing because it helps to build a good relationship between consumer and the marketer.

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New to Interactives? Here’s 7 of the Hottest to Get You Started

New to Interactives? Here’s 7 of the Hottest to Get You Started | Public Relations & Social Marketing Insight | Scoop.it

Finding the newest way to get you brand in front of an audience these days can be challenging. There’s tons of brands utilizing different marketing efforts to get their product in front of potential customers.


There’s blog posts, infographics, videos, and more.However, there’s a new player in town, and it’s an online interactive.  Brands are jumping on the interactive bandwagon, and honestly, some of the stuff that’s being put out there is amazing!


What are Interactives?


Essentially at the end of the day, an interactive is pretty much an infographic that you can interact with. Interactives are the most effective method of displaying limitless chunks of data or information in a clean, correlated, and engaging format....

Jeff Domansky's insight:

All about interactives and how to put them to work.

Jeff Domansky's curator insight, August 16, 2014 9:05 PM

Interactives are a great complement to infographics.