Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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Doctor turns to 3D printers in a race to save a toddler's mind | The Verge

Doctor turns to 3D printers in a race to save a toddler's mind | The Verge | Public Relations & Social Marketing Insight | Scoop.it

On a Tuesday last summer, Erin Mandeville was at a CVS buying medicine for her five-month-old baby, Gabriel. Close to 4PM, she noticed her infant’s eyes roll back in quick succession. It was the first of Gabriel’s many episodes of infantile spasms that would follow.


Spasms or epileptic seizures can be catastrophic for young children. Doctors at Boston Children’s Hospital tried every route and medicine to help Gabriel as his seizures progressed aggressively....


A hemispherectomy is "one of the most challenging operations in pediatric epilepsy surgery," says Dr. Joseph Madsen, director of the epilepsy program at Boston Children’s. A dress rehearsal is beneficial even for the most highly experienced surgeons. "This is a printed version that the surgeon can hold, cut, manipulate, and look for things," he says, holding Gabriel’s printed brain in his hand. For surgeons-in-training, the simulation is a blessing. "No one wants to be the first person to get a hemispherectomy from a surgeon, ever," he adds.


The 3D print of Gabriel’s brain was developed by the Simulator Program at the hospital. The model is printed in soft plastic with a precision of 16 microns per layer; blood vessels are set in contrast color for easier navigation. Gabriel’s parents were privy to the process and anticipated complications. Gabriel’s subsequent surgery earlier this year took close to 10 hours, and went according to plan....

Jeff Domansky's insight:

Heartwarming story and tech innovation.

Pauline Kershaw's curator insight, September 4, 2014 4:01 AM

Read this story and research other uses for 3D printers to evaluate whether they are really worth bothering with. Bring Ideas to your next computing class.

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Custom 3D-printed kayak is a homemade work of art

Custom 3D-printed kayak is a homemade work of art | Public Relations & Social Marketing Insight | Scoop.it

A specially modified home-built 3D printer cranks out an entire colorful kayak over the course of over 1,000 hours of printing time.


It took a lot of patience to print this kayak.


Jim Smith is an ambitious man. He not only built himself a large 3D printer, he also decided to have it make him a kayak. It appears to be the world's first 3D-printed kayak, and it's a stunner.


The kayak's multi-colored patchwork design looks like it would appeal to Colin Baker's version of "Doctor Who." The boat consists of 28 parts printed using ABS plastic. The materials to produce the nearly 17-foot-long kayak with a 6mm-thick hull cost around $500, according to Smith. The whole contraption weighs nearly 65 pounds, which is pretty much in line with the weight of a regular kayak....

Jeff Domansky's insight:

Creativity with your coffee... recommended reading for early adopters :-)

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