No response: When will news sites catch up to the rest of the Web? | Public Relations & Social Marketing Insight | Scoop.it

In 2010, Ethan Marcotte published "Responsive Web Design" on A List Apart, an influential Web-and design-focused blog. The article outlined many of the principles that define the modern Web...


... Three years later, the responsive Web design movement continues to grow. Many websites adapt to fit the screens on which they appear, and many sidestep the limitations of the shitty Web browsers through which they are accessed. Yet it seems that many news-focused websites have missed the trend, relying on mobile-specific websites even though Marcotte’s vision is well within their grasp.


This is hardly the biggest problem facing modern news sites. Declining ad revenues, concerns over the viability of “native ads,” and the increased prominence afforded to stories designed for virality instead of reality all take precedence over these websites’ presentation. But it does show just how slow the Web changes — and how frustrating reading news on the modern Web can be....