Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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Twibfy - Creative Marketplace

Twibfy - Creative Marketplace | Public Relations & Social Marketing Insight | Scoop.it
Twibfy is an inspirational platform and marketplace for creative professionals. Discover and purchase high quality digital visual content curated by creatives for creatives and organize it in the Twibfy cloud. The marketplace offers an environment for talented people to showcase their work and instantly sell it through the platform.
Jeff Domansky's insight:

Brilliant creative designs and creative marketplace.

tillsonburgm's comment, February 14, 2017 5:02 AM
Thats interesting
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6 Web Design Trends That Are Here To Stay

6 Web Design Trends That Are Here To Stay | Public Relations & Social Marketing Insight | Scoop.it

Web design thrives on two things: innovation and imitation.


Unfortunately, there's often a lot more of the latter. We all like to seize upon the latest trends, use them until they’re ubiquitous, and then look desperately for the next big thing. Think about sliders. They were all the rage a couple years ago. Today, they feel dated. What to do? Stop chasing microtrends, and start looking at the big picture. Here, we've isolated six web design ideas that are here to stay....

Jeff Domansky's insight:

Great look at six design trends worth noting.

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Snappa: The Undesigner's Design Tool

Snappa: The Undesigner's Design Tool | Public Relations & Social Marketing Insight | Scoop.it

Snappa is a new design tool for undesigners and content marketers. If you've ever been frustrated with Photoshop, this is a stripped down but still viable alternative. Key features to note:

  • library with10,000+ photos & patterns
  • 3000+ vectors & shapes
  • 200+ fonts & typefaces
  • templates
  • optimized for social media 
  • share & schedule on social media
  • much more


Try the free account. You'll love it.

Jeff Domansky's insight:

I'm very impressed with Snappa for its ease-of-use and great value. It'll pay for itself in time saved alone. Kinda like Photoshop-light. Recommended tool for content people who are not designers. 9.5/10

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Best Visual Marketing Apps to Create Social Media Graphics

Best Visual Marketing Apps to Create Social Media Graphics | Public Relations & Social Marketing Insight | Scoop.it

While you might have shied away from image creation in the past, new tools have emerged putting the power of visual marketing in the palm of your hands.

In this article, I’m going to share seven of the best visual marketing tools and mobile apps that offer a simpler, leaner approach to creating compelling visual content....

Jeff Domansky's insight:

Great content marketing visual design tools from Rebekah Radice.

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How to design a website when you don’t have images

How to design a website when you don’t have images | Public Relations & Social Marketing Insight | Scoop.it

In 2015, many of the most beautiful websites feature gorgeous, full-screen images. Naturally, it can be frustrating as a web designer to have no images to work with. It might not be feasible for you to hire a photographer, or none of the stock photography sites seem to have the right images for you.


Designing when you have no images to work withJust because you don’t have any images right now doesn’t mean you have to design a site without images. There are plenty of resources for free or for a nominal fee to get the right image for your site....

Jeff Domansky's insight:

Useful tips on creating images when you don't have pictures or images to work with. Nice and practical for bloggers too.

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Top 10 logo design trends for 2015 | Creative Edge

Top 10 logo design trends for 2015 | Creative Edge | Public Relations & Social Marketing Insight | Scoop.it

From the days of hand cut letterforms, through the wave of digital technology and into current day, logo design has wonderfully transformed, adapted and shape-shifted. What logo design trends lie ahead in 2015?Here are 10 predictions based on logo designs of recent times....

Jeff Domansky's insight:

Since the early days of design, logos have transformed, adapted and shape-shifted. What logo design trends lie ahead in 2015? Here's 10 predictions from 99 Designs. Creativity with your coffee and recommended viewing for designers, bloggers, creative marketers and PR pros.  9/10

Radosław Kwieciński's curator insight, January 15, 2015 3:06 PM

Trendy w projektowaniu logotypów na rok 2015. Dla aktywnie pracujÄ…cego grafika - bezcenne.

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How to Improve Your Social Media Ads Using Brain Science

How to Improve Your Social Media Ads Using Brain Science | Public Relations & Social Marketing Insight | Scoop.it

Are you advertising on social media?


Do you want more attention for your social media ads?


The way you design your ad impacts how much attention it gets with social media.


In this article you’ll discover what the brain pays attention to and tactics for holding that attention....

Jeff Domansky's insight:

Motion leads emotion and other fascinating marketing insights. Recommended reading. 10/10

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Canva Design School — Tutorials

Canva Design School — Tutorials | Public Relations & Social Marketing Insight | Scoop.it
No design experience?


No problem! Let's start from scratch and get familiar with the basic Canva tools that will help you create amazing designs.


Design Essentials will guide you through simple tools and techniques that will help you create designs you can proudly share with the world.


Fonts bring your words to life. Learn how to easily choose fonts that emphasize your message and make your designs look beautiful.


Color can be used to convey moods and create emphasis in your designs. We show you how to build meaningful color relationships to create visually stunning graphics.


Whether you upload your own, or choose from our library of over a million, images are a vital component of eye-catching designs. Learn how to use simple Canva tools to compose and enhance your images for greater visual impact....

Jeff Domansky's insight:

Canva has created a wonderful set of free design tutorials using their superb design tool. From an educational and learning point of view, the way they have simplified the training and tutorials is in itself a set of best practices. Highly recommended for bloggers, PR, content marketing, and even design pros. 10/10

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35+ Awesome Image Hover Effect With Pure CSS3 | ninodezign.com

35+ Awesome Image Hover Effect With Pure CSS3 | ninodezign.com | Public Relations & Social Marketing Insight | Scoop.it

If you are a web designer and looking for some great CSS3 effects for images then you are in the right place because we have collected some beautiful CSS hover effects for you which can give beautiful and stunning look to your website template.You’ve seen 20 awesome image hover effect in theprevious post. In this part we continue show you other awesome effect....

Jeff Domansky's insight:

These cool design tips are for geeky designers or bloggers with friends who can help put them into action.

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4 Ways to Use Images as a Background in your Design

4 Ways to Use Images as a Background in your Design | Public Relations & Social Marketing Insight | Scoop.it

Do you tire of using illustrative patterns as backgrounds in your designs, but not sure where to start with using an image instead? With the array of photographs available, combined with fantastic filters - the versatility that the image offers is quickly making it the competing gladiator to vector backgrounds of yesteryear! Here we show you some of the awesome ways you can use images as a background in your design....

Jeff Domansky's insight:

Smarter visual marketing tips from Canva.

Miami Marketing Tools's curator insight, August 27, 2014 5:54 PM

Interesting article with tip about using imagery. And by the way Canva.com is a great site for all of you that don't have Adobe suite software.

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Music Festival Posters: A look back at the past 60 years

Music Festival Posters: A look back at the past 60 years | Public Relations & Social Marketing Insight | Scoop.it

Today, music festivals number in the thousands, taking place around the globe and embracing all kinds of popular music. Here, we’ll look back at some of the biggest music festivals, from the mid 1950s to the present, and focus on an essential part of their culture: festival posters.

Indeed, from the very beginning, graphic design and (especially) festival posters have been an integral way to shape each festival’s unique brand and echo their creative spirit. It’s fascinating to look back and see how modern music festival poster design evolved from historical precedents. Let’s dive in....

Jeff Domansky's insight:

Great creativity and design to go with this great collection of the best music Festival posters.

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How to Create High-Quality Blog Graphics

How to Create High-Quality Blog Graphics | Public Relations & Social Marketing Insight | Scoop.it

Creating high-quality blog graphics is an integral part to producing a catchy, highly shareable post.

According to media theorist John Berger, in his book Ways of Seeing, "Seeing comes before words." This statement supports the assertion that high-quality blog graphics can attract (or repel) readers instantly and affect them viscerally, without them having to read anything first. After all, from an evolutionary perspective, humans are genetically wired to respond to visuals faster, as text is a relatively newer invention....

Jeff Domansky's insight:

Here's a good collection of tips on creating better graphics for your blog.

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The Complete Social Media Image Size Guide: With Awesome Design Tips | Canva

The Complete Social Media Image Size Guide: With Awesome Design Tips | Canva | Public Relations & Social Marketing Insight | Scoop.it

With Canva, creating social graphics is a snap, with templates already sized to fit Facebook covers and posts, Twitter headers and posts, Instagram posts, Pinterest pins, Google+ covers, Tumblr banners and graphics, and YouTube channel art.

Above all – your first concern should be that your visual content is being seen how you intend it to — that the dimensions are right, so nothing gets cut off or stretched out of proportion.

But don’t strain your brain trying to remember how many pixels go where or scour each site’s help section for the information — instead, bookmark this page and use the infographic below as a cheat sheet for creating all your social media images....

Jeff Domansky's insight:

Here's a really handy design guide for social media image sizes for the major social media channels. Useful reading. 9/10.

Jeff Domansky's curator insight, September 28, 2015 12:38 AM

Here's a really handy design guide for social media image sizes for the major social media channels. Useful reading. 9/10.

Roger L. Gill's curator insight, September 28, 2015 7:44 AM

Great Info!

Joe Gillard's curator insight, September 28, 2015 5:16 PM

Canva is amazing - Joe Gillard

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13 Easy-to-Use Tools for Creating Killer Visual Content | VerticalResponse

13 Easy-to-Use Tools for Creating Killer Visual Content | VerticalResponse | Public Relations & Social Marketing Insight | Scoop.it

Creating your own images is also an excellent tactic for re-purposing text-only content into enticing images. Here are some examples: Turn quotes into an interesting slideshow, post an event announcement on a pretty picture, place stats onto eye-catching graphs, give a blog post title some pizzaz, create an infographic about the history of your biz, create a catchy, custom featured image for a video, etc. The possibilities are endless.


To help you create images that get BuzzFeed-worthy engagement, here are 13 of our favorite and easy-to-use visual content creation tools....

Jeff Domansky's insight:

Why adding visuals makes a big difference in your impact on social media. And 13 tools to help you create effective visuals. Recommended reading. 9/10

ffeog's curator insight, March 13, 2015 4:38 AM

A picture speaks a thousand words - some good resources here for visual content and creation to add a visual dimension to your messages, which tend to perform much better for opens and clicks than text alone.

Carlene Kelsey's curator insight, March 25, 2015 10:22 AM

Content is shared in many forms.  These tools make it pretty easy to get creative.

Michelle Gilstrap's curator insight, March 25, 2015 3:14 PM
Good article to help anyone wanting to create better content.
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17 Tutorials for Creating Beautiful Graphics with Canva

17 Tutorials for Creating Beautiful Graphics with Canva | Public Relations & Social Marketing Insight | Scoop.it

Although most blog posts are primarily text, graphics and images can be extremely effective for holding the interest of your visitors and for improving your results with social media. With major social networks like Facebook and Twitter become more graphically-oriented, quality images can go a long way in helping your content to stand out, get shared more frequently, and attract more traffic.


And with Pinterest visual content is everything.But if you are not a designer you may be unsure of how you can get quality graphics for your blog without hiring a designer.


The good news is that you don’t need to be a designer in order to get effective images, and you don’t need to hire a designer or own Photoshop. Canva is a free web app that makes it possible for anyone to create graphics for a variety of purposes, including use with your blog posts.


In this post I want to highlight several tutorials that will help you to get more familiar with Canva, it’s tools, and what you can create with it....

Jeff Domansky's insight:

Awesome tutorials to help bloggers and marketers use visuals and create them with ease using Canva.

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15 Chrome Extensions for Web Designers

15 Chrome Extensions for Web Designers | Public Relations & Social Marketing Insight | Scoop.it

Website design process takes a lot of time and consists of a number of steps: starting from the search of inspiration and information gathering to prototyping, testing and even content filling. As a result, having the right tools simplifying some of these steps can make your work more efficient and enjoyable.


Google Chrome has a robust extension platform featuring lots of useful tools, which web designers can benefit from. For this reason, I decided to gather and review the best Chrome extensions that can provide shortcuts on various routine, but sometimes really time-consuming steps in website design.Below is a compilation of top 15 Chrome extensions I’ve discovered....

Jeff Domansky's insight:

Google Chrome has a robust extension platform featuring lots of useful tools, which web designers can benefit from. Here are 15 of the best Chrome extensions

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How to Design Social Media Images for Brand Recognition

How to Design Social Media Images for Brand Recognition | Public Relations & Social Marketing Insight | Scoop.it

Are you posting images across social networks?


Do you use them to extend your brand recognition?


The way logos, fonts and colors work together in social media images is an important part of gaining brand attention.In this article you’ll discover how to make your social profiles and visual content align to reinforce your brand and catch your audience’s eye....

Jeff Domansky's insight:

Anna Guerrero of Canva shares invaluable design tips and strategies for social workers. Highly recommended 9/10

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The Problem With "Design Thinking" Is I Still Don't Know What It Is | ZURB

The Problem With "Design Thinking" Is I Still Don't Know What It Is | ZURB | Public Relations & Social Marketing Insight | Scoop.it

Design is hot. Design executives are being tasked with being design driven, but don't have the tools or processes to sustain this effort.


... In some ways, designers and design managers have shot themselves in the foot — design thinking neither negates nor replaces the need for smart designers doing the work. And because design thinking has many paths through parallel phases, it seems fuzzy compared to the process of creating code. Compared to analytical thinking or science, our industry still doesn't have a consensus on what design thinking means. Most designers couldn't tell you what it means


.It's been 20 years since I was ingrained with the concept that the designer mind could think much differently than a marketer, engineer or the guy in a suit-and-tie. Yet, for all its power and inspiration, I still don't completely understand the meaning of design thinking.


Should we abandon the concept? Absolutely not. I use the methods and ideas that it espouses daily. I believe we just lack some of the tools necessary for the practical application of these methods to stick within organizations....

Jeff Domansky's insight:

Fresh thinking about "design thinking" in this very thoughtful post from ZURB.

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No Photoshop? No Problem: 10 Visual Content Tools for Beginners

No Photoshop? No Problem: 10 Visual Content Tools for Beginners | Public Relations & Social Marketing Insight | Scoop.it

Design isn't something that every marketer feels comfortable doing, but the reality is every one of us will need to design something at some point in our careers. Whether it's a website, some sales collateral, or an ebook, there will be some design expertise required to finish the project.


The reason why we often get bogged down in it all is because often, we don't know how to use the tools at our disposal to get high-quality designs. But here's a little secret, marketers: You don't need Photoshop to create great designs. Below are 10 design tools even the most design-phobic marketers can use to create gorgeous visual content....

Jeff Domansky's insight:

Rachel Sprung shares 10 tools you can use to design almost all of your marketing materials. Get the picture?

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