Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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Content curation is a mess. Shout founder wants to change all that

Content curation is a mess. Shout founder wants to change all that | Public Relations & Social Marketing Insight | Scoop.it

I tried to get into Pinterest, I really did, but I could just never figure out how to utilize it like many of my friends and colleagues, so I did what any good lifestyle and tech writer should do when confronted with a service they don’t understand – give up on it. Out of site, out of mind. I obviously understand the benefits of a curation service like Pinterest, but it wasn’t for me.


Why am I talking about Pinterest, you ask? Well, this new app from Jeff Weisbein, called Shout, is kind of like a stripped-down version of Pinterest without the focus on pictures linking you to everything. Available on both iOS and as a Google Chrome extension, the app basically functions as a curation tool that lets you quickly add links to customized lists that you, or someone you know, has created.It’s a breeze to use, and really has almost endless possibilities for personal endeavors, hobbies, and collaborations with other creatives. Or maybe you just want to share some dank memes with your buds.


I had the chance to talk with Jeff to learn more about Shout, as well as the inspiration behind the app and how Shout can even be used for quick newsletter creation. Check it out below!...

Jeff Domansky's insight:

Shout is a cool new content curation and sharing app worth trying.

Jeff Domansky's curator insight, April 26, 2017 9:45 AM

Shout is a cool content curation and sharing app worth trying.

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10 Priceless & Powerful Content Curation Tools

10 Priceless & Powerful Content Curation Tools | Public Relations & Social Marketing Insight | Scoop.it

Content curation is the process of discovering, collating, and presenting content relevant to a particular topic.The function of content curation and content creation is similar since both aim at using content to engage target audiences on social media.


Content creation allows you to create and share original articles or information with your social media followers; curation refers to gathering content on a specific topic, which has already been published by others.


Content creation lets you share exclusive and original content with your followers which can include promotional and non-promotional content.


A successful social media marketing strategy includes the use of original content, curated content, and general statements. According to TA McCann's 5-3-2 rule, for every 10 posts that you share on social media, 5 of them should be curated from external sources, 3 posts should be original (not necessarily promotional), and 2 posts should be general, non-work related, to help humanize your business....

Jeff Domansky's insight:

10 excellent curation tools you can use including several surprising ones.

Rosa Pineyro's curator insight, August 22, 2015 10:03 AM

Buenos dias:En primer lugar quiero aqradecer por contactarme.

en segundo termino gracia por amabilidad y vuestra Mencion.

los escritores de hoy 

la saludan muy cordialmente.