Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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82 Content Marketing Tools to Make Your Life Easier

82 Content Marketing Tools to Make Your Life Easier | Public Relations & Social Marketing Insight | Scoop.it

A content marketing campaign is far more likely to be profitable when you have a solid plan and the right tools for the job.

But, what are the right tools? And, where do you find them?

Here’s a list of 82 content marketing tools that will make your life easier and more productive.

Jeff Domansky's insight:

Cool tools to help you be more effective and efficient in your content marketing.

Michał Krawczykowski's curator insight, October 4, 2017 1:36 AM

Ważny artykuł na temat narzędzi pomagająych w marketingu treści

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40+ Free, Must-Have Mobile Apps for Marketers

40+ Free, Must-Have Mobile Apps for Marketers | Public Relations & Social Marketing Insight | Scoop.it

For efficient marketing, we need instruments. With hundreds of them available, we try dozens and opt for the best. But how to choose the best without money to burn, especially when it appears that most instruments digital marketers need for work are free?

Here’s our list of over 40 useful, multifunctional, and free mobile apps for marketers. Chances are you’ve heard of them, but you probably haven’t tried all of them. It’s a high time to name leaders and choose those best suited for your marketing goals.

Jeff Domansky's insight:

Eexcellent list of mobile apps. Marketers will find something you can use for sure.

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6 Awesome Lead Generation Examples and Tools in 2017 - Automizy

6 Awesome Lead Generation Examples and Tools in 2017 - Automizy | Public Relations & Social Marketing Insight | Scoop.it

"1. On-site retargeting – Optimonk
2. Email course – PageWiz
3. ProductHunt – Introbar
4. Videos – Wistia Turnstile
5. Quizzes – Leadquizzes
6. Push notifications – Pushcrew"


Via Marteq
Jeff Domansky's insight:

Great tools for social marketing.

Marteq's curator insight, March 22, 2017 11:57 AM

Website tools, and more.

 

Visualize your Marketing Stack. marketingIO will analyze your marketing technology and deliver a visual of your MarTech Stack. Free. Go here: http://go.marketingio.com/stack_analysis 

 

marketingIO: MarTech for B2B Marketers. Strategy, Software, Services, Support, Staffing.  Go here to submit RFQs: http://www.marketingio.com #MarTech #DigitalMarketing

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20 Best New Social Media Tools to Try in 2017 (And How to Use Them) - Buffer Blog

20 Best New Social Media Tools to Try in 2017 (And How to Use Them) - Buffer Blog | Public Relations & Social Marketing Insight | Scoop.it

With all these tools to choose from, how can you stay on top of the latest and greatest?

 

As part of our State of Social Media 2016 campaign, we’ve scoured Product Hunt for the latest trending social media tools and created a list of 21 products for marketers and teams to try in 2017.

 

Keep reading to see the full list, or click over to the Product Hunt collection with all of 2017’s best social media tools....

Jeff Domansky's insight:

Buffer's list of new social media tools is definitely worth a look. A number you will not  have seen before I suspect. Good reading.

Curtis Carlson Nelson's curator insight, February 14, 2017 11:11 AM

2017 will bring about many new social media marketing tools.  Check them out here.

http://curtiscarlsonnelson.yolasite.com/

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Essential-Digital-Marketing-Tools-2016

Essential-Digital-Marketing-Tools-2016 | Public Relations & Social Marketing Insight | Scoop.it
Here's an invaluable look at the social media tools universe according to Social Smarts.
Jeff Domansky's insight:
Check out the social media tools that make up the social media universe.
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28 of the Best Chrome Extensions for SEO, Productivity & More

28 of the Best Chrome Extensions for SEO, Productivity & More | Public Relations & Social Marketing Insight | Scoop.it

For all of the greatness that the internet affords -- cute animal videos, GIFs, and interesting blogs -- I think its biggest downside is how distracting it can be. How many times have you sat down to work and been pulled into a pit of procrastination?


Perhaps you get absorbed in updates on social media, or maybe you click through Wikipedia trying to determine what exactly Gina Rodriguez’s first TV role was (it was on Law & Order).


No matter where you click online, it’s easy to be pulled into a black hole of distraction andlow productivity.Enter Google Chrome browser extensions. The Google Chrome web store offers a variety of different tools that help you be more productive with just one click.


We can’t guarantee that they will make YouTube videos less tempting to watch, but we recommend them for busy marketers who want to make their time online more efficient.


We’ve broken them down into different categories if you want to jump ahead:...

Jeff Domansky's insight:

Sophia Bernazzani shares 28 excellent Google Chrome web browser extensions to jump-start your productivity. Recommended reading.

Jeff Domansky's curator insight, December 11, 2016 4:46 PM

Sophia Bernazzani shares 28 excellent Google Chrome web browser extensions to jump-start your productivity. Recommended reading.

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20 Best New Social Media Tools to Try in 2017 (And How to Use Them) | Buffer Blog

20 Best New Social Media Tools to Try in 2017 (And How to Use Them) | Buffer Blog | Public Relations & Social Marketing Insight | Scoop.it

The social media world is a fascinating one. Every so often, a new social media platform emerges to capture our attention (Peach) or become part of our daily lives (Snapchat).

 

The social media tools landscape can be just as fascinating — and robust!

 

With all these tools to choose from, how can you stay on top of the latest and greatest?

 

As part of our State of Social Media 2016 campaign, we’ve scoured Product Hunt for the latest trending social media tools and created a list of 21 products for marketers and teams to try in 2017.Keep reading to see the full list, or click over to the Product Hunt collection with all of 2017’s best social media tools....

Jeff Domansky's insight:

Open up your social media toolboxes and load up some awesome, and sometimes new, tools shared by Buffer. Recommended reading! 10/10

Cedric Postel's curator insight, November 18, 2016 3:25 AM
Quelques outils intéressant ...
1
alluneed2succeed's curator insight, November 18, 2016 7:07 AM
20 Best New Social Media Tools to Try in 2017 (And How to Use Them)
Maria Cattini's curator insight, November 18, 2016 3:57 PM

Open up your social media toolboxes and load up some awesome, and sometimes new, tools shared by Buffer. Recommended reading! 10/10

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The Best Google Chrome Extensions for Writers

The Best Google Chrome Extensions for Writers | Public Relations & Social Marketing Insight | Scoop.it

Let’s face it: Blogging and producing content on a daily basis isn’t easy. Even if you don’t compose an actual article everyday, chances are you’re still emailing and typing endless paragraphs on sources like Reddit, Facebook, or commenting on other blogs. You may otherwise be researching and connecting with fellow writers/bloggers as part of your daily work routine.

 

To make these responsibilities just a bit easier, here are some of the best – and most reliable – Google Chrome extensions for writers, marketers, and general bloggers....

Jeff Domansky's insight:

Do you need to speed up your writing? here are some of the best and most reliable Google Chrome extensions for writers, marketers, and general bloggers.

InsideOut's curator insight, November 5, 2016 12:17 PM
Unas cuantas extensiones de Google Chome que te facilitarán las cosas con la escritura.
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SnapChat Changes Name and Focus; Snap, Inc. Now a Digital Lifestyle Company - Brian Solis

SnapChat Changes Name and Focus; Snap, Inc. Now a Digital Lifestyle Company - Brian Solis | Public Relations & Social Marketing Insight | Scoop.it

SnapChat officially changed its name to Snap, Inc. as the company restyles itself from a one-[major] hit app company into a digital lifestyle brand. To mark the occasion, Snap, Inc. introduced Spectacles, fashion and tech-forward sunglasses that record 10-second clips, which can then be uploaded to SnapChat Memories via wifi. Following the Apple playbook, Snap, Inc. also designed a fashionable case that doubles as a charger. Spectacles will be available this Fall and will cost $130.

Spectacles are the result of a secret acquisition in December 2014 of VergenceLabs, which developed Epiphany Eyewear to record video clips with the press of a button on the side of the frame and upload them online via its app. Over the last 19 months, Snap, Inc. remodeled Epiphany into a fun, but thoughtful sunglass package to give Snappers a way to share their perspective hands-free.

By pressing a small button on the side of the glasses, Spectacles capture video through a 115-degree lens, which better conveys someone’s natural perspective and field of vision. Those on the other side of the lens, will know they’re being recorded because of a halo-like light that surrounds the lens. Unlike smartphones, which record video in a rectangular format, video via Spectacles is circular, allowing the viewer to watch the content naturally, whether in portrait or landscape mode, the way the user “saw” it. Essentially, clips offer a playback experience that simulates your natural point of view....

Jeff Domansky's insight:

Is it a bird? Is it a plane? Is it the illegitimate child of Donald Trump? Well SnapChat, I mean Snap Inc, that was, well, what the hell was that?

sillysmall's comment, September 27, 2016 6:53 AM
Nice
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Get rid of or manage unwanted emails with Unroll.me

Get rid of or manage unwanted emails with Unroll.me | Public Relations & Social Marketing Insight | Scoop.it

Unroll is a free web app which allows you to:


a) Easily see and unsubscribe from all your unneeded email newslettwer subscriptions


b) Roll-up and receive in one bundle email all of the newsletters you are interested in.


Works across all devices..:

Jeff Domansky's insight:

Get rid at once of unneeded email newsletter subscriptions for free with Unroll.me. An awesome time and sanity-saving suggestion from Robin Good. Highly recommended. 9/10

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Clearbit Connect - Supercharge Gmail™ | Find business emails on Gmail

Clearbit Connect - Supercharge Gmail™ | Find business emails on Gmail | Public Relations & Social Marketing Insight | Scoop.it
Clearbit is a free Chrome browser extension that allows you to find email contacts of people, their social handles, and detailed info about the location, size and business volume of the company they work for. 100% free.My comment: Useful free tool to find prospects and direct emails to journalists or other important people for whom you have no direct email. Try it out now: https://chrome.google.com/webstore/detail/clearbit-connect/pmnhcgfcafcnkbengdcanjablaabjploMain site: https://connect.clearbit.com/
Jeff Domansky's insight:

Find employee email addresses for free for any company and display useful contextual data for anyone who emails you. Thanks to Robin Good for the share. Recommended tool.  9/10

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Social Media Image Resizing Tool | Landscape by Sprout Social

Social Media Image Resizing Tool | Landscape by Sprout Social | Public Relations & Social Marketing Insight | Scoop.it

Landscape is a powerful image resizing tool designed to help social media marketers, content creators and business owners develop a standout presence in an increasingly visual social world.


Our tool offers social media professionals an efficient way to produce multiple image sizes optimized for social media profiles, messages and campaigns - ultimately giving them more time to focus on what matters most: fostering engagement and authentic conversations through social.

Jeff Domansky's insight:

Landscape is a free tool that allows you to resize images at the perfect dimensions across Twitter, Facebook, Instagram and more. Very useful tool - fast and easy to use.

Jeff Domansky's curator insight, August 7, 2016 3:52 AM

Landscape is a free tool that allows you to resize images at the perfect dimensions across Twitter, Facebook, Instagram and more. Very useful tool - fast and easy to use.

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Stencil | The fastest way to double your social engagement.

Stencil | The fastest way to double your social engagement. | Public Relations & Social Marketing Insight | Scoop.it

Robin Good writes:


Stencil is a web app (formerly known as Shareasimage) which makes it as easy as possible the creation of visual posts, picture quotes, visual promos and and ads for your website or your social media.


The tool allows you to tap into over 600,000 images and 200,000 clip art icons, plus it provides over 40 ready-made design templates that you can fully edit and personalize.


Each and every layout can be easily exported to one of 34 pre-set social media layouts perfectly respecting ideal image and sizes for different platforms. A dedicated Chrome browser extension allows you to easily select any text on a page and to instantly transform it into a visual post to publish.


Free version available (max 10 images per month). Paid version: $9/month. Unlimited images. 


My comment: Born out of one of my favorite tool for creating visual posts (Shareasimage), I have only positive words to describe Stencil. Easy, immediate, simple and truly cost-effective.  


Try it out now: http://getstencil.com...

Jeff Domansky's insight:

Ridiculously simple image creation for social media marketers, bloggers and small businesses.

Jeff Domansky's curator insight, August 7, 2016 3:21 AM

Ridiculously simple image creation for social media marketers, bloggers and small businesses.

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101 tools & tips that will help build your business

101 tools & tips that will help build your business | Public Relations & Social Marketing Insight | Scoop.it

Marketers Cruise Capt. Lou Edwards shares a collection of 101 cool tools and technology used and recommended by the biggest names in marketing.

 

The tools include the following categories: audio, video, communication, social media, management, automation, productivity, content marketing, scheduling, task management, books, and tips. A very useful reference.

Jeff Domansky's insight:

Lou Edwards has a great collection of 101 cool tools and technology recommended by top marketers.

Jeff Domansky's curator insight, May 9, 2017 2:10 PM

Lou Edwards has a great collection of 101 cool tools and technology recommended by top marketers.

Everett Bowes's curator insight, July 2, 2017 9:48 PM

Lou Edwards has a great collection of 101 cool tools and technology recommended by top marketers.

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20 Free Tools Your Small Business Should Be Using Today

20 Free Tools Your Small Business Should Be Using Today | Public Relations & Social Marketing Insight | Scoop.it

Software doesn't have to be expensive for small to midsize businesses (SMBs). To help you celebrate National Small Business Week, here are 20 free tools to get your SMB up and running.


Via Daniel Watson, Jeff Domansky
Jeff Domansky's insight:

Good list of social media tools.

Jeff Domansky's curator insight, May 4, 2017 10:15 AM

Good list of social media tools.

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Topik.in List of Quiz tools

Topik.in List of Quiz tools | Public Relations & Social Marketing Insight | Scoop.it
For those of you who haven’t seen it yet, here is a handy visual that features some our favourite web tools for creating and sharing digital quizzes. You can use them to design a wide variety of quizzes including gameshow-style, PlayBuzz and Buzzfeed style, jeopardy games style, and game-based quizzes. The features provided differ from one tool to the other but all of them are easy to use, learner friendly and work across various platforms. We invite you to check them out and share with your colleagues.
Jeff Domansky's insight:

Handy list of Quiz making tools.

Jeff Domansky's curator insight, February 15, 2017 2:46 AM

Handy list of Quiz making tools.

wanderingsalsero's comment, March 1, 2017 7:58 AM
I didn't see anything about tools. Just a rather complicated looking site.
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Free Online SEO Tools - 100% Free

Free Online SEO Tools - 100% Free | Public Relations & Social Marketing Insight | Scoop.it

SEO Tооlѕ
If уоu аrе lооkіng fоr wауѕ tо іmрrоvе уоur wеbѕіtе’ѕ ѕеаrсh еngіnе rаnkіng, уоu сlеаrlу nееd thе bеѕt SEO tооl thаt саn wоrk wоndеrѕ! Wіth SEO tооlѕ, уоu аrе gіvіng аn еdgе tо уоur buѕіnеѕѕ, оvеr іtѕ соmреtіtоrѕ. Amоng аll thе tесhnіԛuеѕ uѕеd tо ѕtudу аnd dеtеrmіnе thе ѕtаtuѕ оf еvеrу wеbѕіtе, rеѕеаrсhіng hаѕ рrоvеd tо ѕhоw a rаdісаl dеvеlорmеnt іn уоur ѕеаrсh еngіnе rаnkіngѕ. SEO tооlѕ саn rеѕоlvе еасh оf уоur соuntlеѕѕ рrоblеmѕ....

Jeff Domansky's insight:

Great collection of free SEO tools. Recommended for every blogger, marketer, website creator and PR pro.

Jeff Domansky's curator insight, February 10, 2017 8:33 PM

Great collection of free SEO tools. Recommended for every blogger, marketer, website creator and PR pro.

Flores Marisol's curator insight, February 13, 2017 9:54 AM
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Discover Social Media Profiles from Email

Discover Social Media Profiles from Email | Public Relations & Social Marketing Insight | Scoop.it

Communications on the Internet started out as simple email conversations. Then came social media, offering new ways of interaction among people from across the world. Email is still the primary mode of professional communication. Yet, over the course of time, one does look for building up (both personal and professional) connections with other people, on social media as well.


Say you have a business email contact, with whom you wish to connect on social media. He or she could be an active user on Twitter, LinkedIn, Facebook or even Google Plus. How do you find out your contact’s social profiles from that? Of course, the easiest way is to just ask. But “asking” might not be convenient in every situation.


Or, maybe you just want to check out a sender’s social profiles before taking any further action. In which case, you have to manually search them on the Internet and also validate whether those social profiles you find are genuine or not. Well, there’s an easier and more definitive way to find out.


Most people have a primary email address, which is used to sign up on all the social networking sites. And thus, in a way, that one email address links all the respective social profile.


Taking advantage of this fact, ManyContacts is an online service that reveals respective social connections based on the email address provided. It is also available in the form of a Chrome extension, and works with Gmail, Google Apps, and other email providers as well....

Jeff Domansky's insight:

This chrome extension will allow you to find all social media profiles associated with your email contacts. Now find social media accounts from an email address.

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93 Free Twitter Tools & Apps That Do Pretty Much Everything

93 Free Twitter Tools & Apps That Do Pretty Much Everything | Public Relations & Social Marketing Insight | Scoop.it

Twitter is a fascinating adventure of relationships, entertainment, education, and fun. Now imagine layering on a few dozen power-ups.


That’s how it feels sometimes when you find just the right Twitter tool. And there’s a tool for practically every desire or whim.


Tools for productivity, for efficiency, for research, and so much more. With such a generous API, Twitter tools have become legion—and we social sharers are better off for it.


At Buffer, we tend to come across a fair share of social media tools. We’ve collected a great bunch to share with you!


Here are all the tools we’ve found helpful and many more that we’re excited to try. If there’s a free Twitter tool out there, you’re likely to find a mention here in our list. ...

Jeff Domansky's insight:

Kevan Lee shares over 90 free Twitter tools and apps to help with analytics, scheduling, discovering, unfollowing, and other things you didn't know you needed!

Jeff Domansky's curator insight, December 3, 2016 1:33 AM

Kevan Lee shares over 90 free Twitter tools and apps to help with analytics, scheduling, discovering, unfollowing, and other things you didn't know you needed!

Jayme Soulati's curator insight, December 7, 2016 8:06 AM
Excellent site: @Buffer. Impressed with its content, shares.
Nelly's curator insight, December 11, 2016 10:05 AM
Las Redes se superan cada día 
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WebInpaint - Remove unwanted objects & Fix imperfections Online!

WebInpaint - Remove unwanted objects & Fix imperfections Online! | Public Relations & Social Marketing Insight | Scoop.it

How it works

Inpaint photo restoration software reconstructs the selected image area from the pixels near the area boundary. Remove undesirable objects from your images, such as logos, watermarks, power lines, people, text or any other undesired artefacts. There's no need to manually go through messing around with your old clone tool any more! Now you can use Inpaint to easily remove all those unexpected objects that end up spoiling an otherwise really great photograph.Remove objects from photos

 

The devil is always in details. A tiny object on a photo can ruin the entire composition or even make it produce the effect opposite to that you initially were hoping for. Using Inpaint removing objects from photos is almost as easy as taking a shot itself. With merely three simple steps you can make power lines, tourists, buildings, background wreckage and other elements vanish as if they never were there....

Jeff Domansky's insight:

WebInpaint magically removes unwanted objects with just a click. Very cool tool for designers and bloggers. Thanks to Robin Good for the tip!

Jeff Domansky's curator insight, November 4, 2016 10:34 AM

WebInpaint magically removes unwanted objects with just a click. Very cool tool for designers and bloggers. Thanks to Robin Good for the tip!

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Jeff Domansky | Me in a Nutshell

Jeff Domansky | Me in a Nutshell | Public Relations & Social Marketing Insight | Scoop.it

Me In a Nutshell is a free, fast, easy way to create a unique personal profile with text, images or both based on a variety of your own social media profiles.

 

The example here is based on my Twitter profile adn created in 30 seconds with just a few clicks.

 

You can do the same at Me In a Nutshell https://www.meinanutshell.com

Jeff Domansky's insight:

Me in a Nutshell is a cool tool that lets you create your own personal profile in less than a minute using just a couple of clicks and one of your favorite social media profiles such as Twitter, Facebook and numerous others with new ones added frequently. Try it!

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10 Tools to Build your Own Chatbots

10 Tools to Build your Own Chatbots | Public Relations & Social Marketing Insight | Scoop.it

While making a robot sounds complicated for most people, creating a chatbot is way, way easier. The term chatbot stands for an Artifical Intelligence (AI) that automatically chats with internet users, and answers the questions they ask.

A chatbot can function in many different ways. Depending on its type, a chatbot can talk to you or provide customer service, tell you what the current weather, and even contest parking tickets (successfully). For businesses, chatbots could respond to a customer’s question and help you do your job.

The question now is where do you get or how do you create a chatbot? Well, these are the chatbot creator apps out there you can try. Most of them don’t require programming knowledge to use....

Jeff Domansky's insight:

No chatbots were harmed in making this post but you can make your own with some of these DIY chatbot tools. Thanks to Ana Cristina Pratas for the tip.

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Broadcast slides to all attendee devices and engage them in realtime: Zeetings

Broadcast slides to all attendee devices and engage them in realtime: Zeetings | Public Relations & Social Marketing Insight | Scoop.it

Zeetings is a unique web app which allows an event present to broadcast his slides to all of the event attendees in realtime without requiring them to install or login into any specific app. Attendees (both at the premises and remotely) can see the slides as they progress in real-time, and can ask questions, provide feedback, vote and be polled as well as take notes and network with other participants.


With the free version it is possible to upload unlimited PDFs and PowerPoints as well as image files and to have unlimited events with up to 30 participants while integrating also unlimited interactive content such as polls, Q&A sessions, videos, embeds, web links and basic analytics reporting data.


Free version available. Pro version info: https://www.zeetings.com/pricingMy 


Comment: Great tool for live events. It allows you to keep everyone on the same page, ask questions, run polls, moderate feedback, and select most voted questions from the audience without forcing them to install anything. 


Try it out now:  https://www.zeetings.com


Check out this introductory presentation to Zeetings features: https://www.zeetings.com/awesome/1861-0001#fullscreen...

Jeff Domansky's insight:

Another solid suggestion from Robin Good. Recommended for speakers looking to engage a during a presentation without the need for the audience to download an app.

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Full free audio & video recording of Skype, Hangouts, GotoWebinar and more: Callnote

Full free audio & video recording of Skype, Hangouts, GotoWebinar and more: Callnote | Public Relations & Social Marketing Insight | Scoop.it

Callnote is a free downloadable software for both Mac and PC which allows you to record Skype, Google Hangouts, GotoMeeting/GoToWebinar and WebEx events, including the capability to record what is shown on the screen, or the video part(s) of a call. 


Free version. Only limitation is a maximum of 30 recordings per month and no video editing abilities.


Pro version $9.95/year (after 14-day trial!) 


My comment: The best tool to record any online call, event or webinar whether you are on Windows or the Mac. The free version does already everything you may have dreamt of, but these guys deserve full support and I strongly suggest to give them a heads up by buying the incredibly low-priced Pro version.  Download it now: Windows - http://callnote.kandasoft.com/callnote-install-3.5.0.exeMachttp://callnote.kandasoft.com/callnote-install-3.5.0.pkg

Jeff Domansky's insight:

Robin Good shares an excellent tool called Callnote - a free downloadable software for both Mac and PC which allows you to record Skype, Google Hangouts, GotoMeeting/GoToWebinar and WebEx events. Easy to use, recommended reading.

Jeff Domansky's curator insight, August 10, 2016 9:35 AM

Robin Good shares an excellent tool called Callnote - a free downloadable software for both Mac and PC which allows you to record Skype, Google Hangouts, GotoMeeting/GoToWebinar and WebEx events. Easy to use, recommended reading.

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BotPages

BotPages | Public Relations & Social Marketing Insight | Scoop.it

Robin Good writes:


Botpages is a crowdsourced directory of bots. Bots are apps that can carry out automated tasks for you unatteded.


The directory is organized into categories and there is a search facility that allows to rapidly find anything you may be looking for. Registered users can submit new bots for review and addition to the directory.


100% free.


My comment: Superuseful resource to find the perfect bot for your need. Try it out now: https://www.botpages.com...

Jeff Domansky's insight:

Search the world's largest open bot directory to find just the bot you need. You do need a bot don't you?

xavyconnect's curator insight, August 7, 2016 6:17 AM
Let's get started and take advantage!
xavyconnect.com