Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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Content Discovery Tools: a Directory of My Favorite Ones

Content Discovery Tools: a Directory of My Favorite Ones | Public Relations & Social Marketing Insight | Scoop.it

Where do you find new valuable content for your area of interest? Here a few selected tools that can help you out.


Via Robin Good, jaynalocke
Jeff Domansky's insight:

Robin Good has done a phenomenal job of gathering content discovery tools and putting them into categories for easy search and even easier use.

Nicoletta Gay's curator insight, January 29, 2014 7:59 AM

Great resourcerces about Content Discovery collected by

@Robin Good

Marco Favero's curator insight, October 3, 2014 6:06 PM

aggiungi la tua intuizione ...

Roberto De Pedrini (Telnext - Italy) - Twitter: @depetwi's curator insight, October 4, 2014 2:39 AM

This is an Off-Topic but interesting !

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4 Must See Content Marketing Resources | Joe Pulizzi

4 Must See Content Marketing Resources | Joe Pulizzi | Public Relations & Social Marketing Insight | Scoop.it
Four content marketing resources courtesy of Coca-Cola, Google, Red Bull and our own content marketing research study.

 

[Joe Pulizzi shares four useful case studies - JD]

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Content Discovery Adds ROI to Your Marketing | Content Marketing Institute

Content Discovery Adds ROI to Your Marketing | Content Marketing Institute | Public Relations & Social Marketing Insight | Scoop.it

...“Content discovery became important with the rise of social media,” says Boštjan Špetič, CEO of Zemanta. “Suddenly, marketers didn’t understand how to reach customers because customers were bypassing traditional marketing channels and referring each other to content. Tools and analytics then tried to make this referral process predictable.”

 

What does it all mean for content marketers? Here are five tips on how to use content discovery to connect with customers and increase your content marketing ROI...

Jeff Domansky's insight:

Very useful tips will help you in your content discovery.

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