Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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The Anatomy of a Perfect Blog Post

The Anatomy of a Perfect Blog Post | Public Relations & Social Marketing Insight | Scoop.it

Even though we all are crunched for time, spouting off a mediocre blog post for the sake of hitting a deadline isn't worth it.


Considering our audiences have access to countless other articles, it's unlikely that they'd settle for a half-baked attempt.We get it, though: It can be difficult to keep track of all the right blog components when you've got a full plate of projects. There's a lot to remember when crafting a solid blog post -- which means there's also a lot to forget.


To make sure nothing slips through the cracks and every one of your blog posts is both comprehensive and useful to your readers, we've created a rundown of everything you need to remember when you start writing. Bookmark this blog post, and make sure you've completed this checklist the next time you press "publish."...

Jeff Domansky's insight:

What elements should every blog post include? Learn more about the anatomy of the perfect blog post from HubSpot.

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7 Tips to Boost Blog Traffic Quickly - Blogging Tips

7 Tips to Boost Blog Traffic Quickly - Blogging Tips | Public Relations & Social Marketing Insight | Scoop.it

If you attempt to use these tips with the “Oh my GOD I need traffic quickly because I’m scared or worried or impatient or anxious!”, it’s like handing a blow torch to a 5 year old.


Somebody’s getting burned, at best.


Some 5 year old is gonna burn down the house, at worst.


When your energy is off you will mis-use these tools.


But if you hand the 5 year old a blow torch and a package of raw hot dogs, with the proper instructions, he can enjoy flame-roasted wieners instead of burning down the house.


So get rid of that desperate, destructive urge to NEED THINGS QUICKLY and follow these tips....

Jeff Domansky's insight:

Use these 7 tips to increase your blog traffic quickly.

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What is the future of blogging?

What is the future of blogging? | Public Relations & Social Marketing Insight | Scoop.it

Here’s my summary view of the current state of “blogging:”

-  Written content is an important pillar of “rich content” and will remain so although people will diversify the way they consume content.

-  Our written content will look less like traditional blogs as we publish on increasingly diverse platforms.

-  The Content Shock of information density will prevent some businesses from succeeding with any kind of content marketing strategy as the competition increases and the cost of success goes up.

-  Content is becoming less effective as an inbound “magnet” as platforms become the publishers and move eyeballs away from our home base.

-  To win the battle for attention, focus must be placed on distribution as an “ignition” strategy.


At first glance, this projection may seem bleak. It’s not. This just means things are changing and the rewards will come to those who can make the transformation....

Jeff Domansky's insight:

What is the future of blogging? Mark Schaefer takes a thoughtful look at the current state of long-form content on the web and how it is changing.

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How to Start a Successful Blog... Today!

How to Start a Successful Blog... Today! | Public Relations & Social Marketing Insight | Scoop.it

Aristotle said it best. "We are what we repeatedly do. Excellence, then, is not an act, but a habit."


No one knows this better than blogging superstar Diana Adams. With over 4100 blog posts under her belt, Diana knows what consistency can do for a blogger.


With numbers like those, we had to invite her to #ViralChat to find out how she did it. And it seems you were dying to know too!....

Jeff Domansky's insight:

Want to build a successful blog for your business? No worries. Aaron Lee offers a step-by-step instruction to help you start a successful blog...today!

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25 SEO Tools You Shouldn't Blog Without

25 SEO Tools You Shouldn't Blog Without | Public Relations & Social Marketing Insight | Scoop.it
Which is why we invited Irina Weber from SERanking.com to enlighten us as to which tools are the most productive and best organized to help you succeed as a blogger.

Irina and her team have tested many tools of top productivity and blogging experts and have a good idea of what top performers in the blogging world are using to get through the day in a highly productive manner.

Here’s an awesome list of SEO tools that can simplify and supercharge your blogging efforts…
Jeff Domansky's insight:

Are you bogged down in your blogging? These tools will help you break free.

adagencysaroj's curator insight, February 7, 2015 2:38 AM

Very useful, especially i found BuzzSumo very useful and there are many useful tools which are worth trying. Thanks for sahring

Carlos Polaino Jiménez's curator insight, February 7, 2015 9:12 AM

Here’s an awesome list of SEO tools that can simplify and supercharge your blogging efforts

Marco Favero's curator insight, February 7, 2015 9:46 AM

aggiungi la tua intuizione ...

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Creating Breakthrough Content Marketing: There Ain't No Magic Feather

Creating Breakthrough Content Marketing: There Ain't No Magic Feather | Public Relations & Social Marketing Insight | Scoop.it

Too many would-be content creators are searching for their magic feather–the book, online course, or perfect antique typewriter that will make them a writer. And while they search, they can’t or won’t write.


So Ann began her session at Social Media Marketing World by asking us all to recite a pledge out loud: “I don’t believe in unicorns, fairies, or Santa. There is no magic feather.”


Despite the slander against Mr. Claus (who I have on good authority is very real), it’s a crucial first step. You have to know that good writing is a learned skill, not something magically bestowed on those with the right talisman.


You can do it. You can get better at it. Here are Ann Handley’s five tips for writing “ludicrously spectacular” content....

Jeff Domansky's insight:

Learn how to create "ludicrously spectacular" content with these tips from Ann Handley's presentation at Social Media Marketing World 2017. Inspirational.

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How to Make Yourself Write an Entire Blog Article Every Single Day | Neil Patel

How to Make Yourself Write an Entire Blog Article Every Single Day | Neil Patel | Public Relations & Social Marketing Insight | Scoop.it

Your blog goes dormant, and you curse yourself every day for it.


Sound familiar? It happens to a lot of people. For all the craze over content marketing, there sure are a lot of people who fell off the wagon a long time ago.


I get that. I understand. It’s tough work. It’s grueling at times. It’s thankless. It’s challenging.


And to write an article every single day, day in and day out, year after year? Sounds impossible.


It’s not. And I’m going to tell you how and why.


Here’s what you need to know about what it takes to write a blog post every day....

Jeff Domansky's insight:

Blogging is an essential part of Neil Patel's business, and he shares tips on getting your blogging mojo working and writing every day.

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Love 'Em or Hate 'Em: 9 Interesting Facts About List Posts

Love 'Em or Hate 'Em: 9 Interesting Facts About List Posts | Public Relations & Social Marketing Insight | Scoop.it

You get the idea. These bad boys are everywhere. List posts are a fixture of content marketing.But rather than merely accept them as being, we should understand them. More importantly, we need to know if they’re effective or simply a tacky way to push content online.


So, here’s a list post that will give you everything you need to know about list posts....

Jeff Domansky's insight:

Why are list posts so darn effective? Check out this list post to learn the facts from Neil Patel.

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Why Stories Matter, or Why All the Buzz about Story?

Why Stories Matter, or Why All the Buzz about Story? | Public Relations & Social Marketing Insight | Scoop.it

Stories matter. Not just any story, mind you. The story has to be well-told. So, what does that mean?


By the mid-1980’s, cognitive psychologist Jerome Bruner advanced the claim in Actual Minds, Possible Worlds (Harvard UP, 1986) that we are twenty-two times more likely to remember a story than fact.


Today, thanks to amazing research in the fields of neuroscience and cognitive psychology, we know more about how stories affect our brains than ever before....

Jeff Domansky's insight:

Sarah-Jane Murray looks at why we're hardwired for storytelling.

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