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Scoop.it!
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Scoop.it!
This woeful PR publicist's pitch to humorist Dave Barry, yes THAT Dave Barry, is wrong in so many ways it deserves to be shared as a lesson for all PR pros. Read it and weep....
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Scoop.it!
...When you find out the aforementioned movie critic passed away via email, it sucks even more. It sucks to find out someone died via email at all, right? But when that email is a pitch shoving "a relevant expert" down your throat, it's a whole new universe of sucking. It's a dimension of sucking so far beyond the "sucks universe" that it takes light from sucks a year to reach it. It's a state of sucking so far beyond sucking it takes the light from sucking one year to reach this new level of bad pitching. You get the idea. Yet, less than 24 hours after Roger Ebert went to the big movie theatre in the sky, someone who shall remain nameless, sent out the following pitch en mass. This pitch was sent to me separately by Shannan amd Traci - two different PR professionals....
Jeff Domansky's insight:
This PR agency pitch to a blogger is so utterly and completely bad, it's hard to describe. No self-respecting "PR pro" pitch this way... ever.
Scoop.it!
In the annals of 'no frigging clue why I'm in PR, this one is right up there...recounted uproariouslyby The Blogess...
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Lots of lessons from this PRNewser collection of woefully bad PR media pitches. They will make you wince!