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Though it has some competition, YouTube remains the premier video site on the web. With a staggering amount of videos uploaded every day, some people even make a living from the service. No matter if you’re a casual YouTube user or go looking for the craziest channels you can find, there are all sorts of ways to tweak YouTube to make it just right for you. Let’s look at some URL tricks to get more out of the service....
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YouTube has released a cluster of new products designed to help small businesses and first-time video advertisers record and publish videos in a bid to broaden the pool of potential media buyers using the online video service.
Jeff Domansky's insight:
YouTube provides free video tools to help small business produce video.
Jeff Domansky's curator insight,
June 22, 2016 11:33 AM
YouTube provides free video tools to help small business produce video.
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Let’s talk about You Tube for content marketing purposes. As much as I dislike video I still do it, and there are some people that say You Tube is the new TV… heck I even have a weekly social media hangout, so I totally get why you need to be video marketing. In case you’re not aware… YouTube is owned by Google and videos appear high in search results. So if you’re struggling to get on the front page of Google for a competitive phrase then video will help. YouTube is better than TV because it’s free and user-driven. This is an extremely valuable tool for spreading brand awareness online. Next to blogging, You Tube has a low cost to entry in some instances (like blogging), all you need is a web cam, a script and a You Tube Channel....
Jeff Domansky's insight:
Why wouldn't you want to use video to get better social marketing results?
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No matter what you're selling or hoping to promote, video should be a consideration for your marketing spend and focus. With easy-to-use platforms like YouTube, nobody can blame technology as a hurdle anymore. Still, it's difficult to come up with just the right message, tone, and approach to make video marketing pay off for you.
Every business is different, and finding your niche, and your audience, might take some time. But the great thing about starting under the radar, though, is that you can test and tweak and fine-tune at first before making a bigger splash. When that time comes, you'll have all the information and experience behind you to help inform your decisions. Here are five tips to get started....
Jeff Domansky's insight:
These were really useful video marketing tips that anyone can use and put into action. Video is critical in social media marketing and YouTube of course is the dominant channel.
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![How To Make an Eye-Catching Branded YouTube Page [VIDEO] | Content Strategist | Public Relations & Social Marketing Insight | Scoop.it](https://img.scoop.it/8Iztm46JylaoUMhiH_CqTjl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
72 hours of video are uploaded onto the site every minute --- that's a lot of competition. Here's how to make your videos stand out.
With video a growing component of companies’ content strategies, building a YouTube brand page that stands out from the competition is increasingly important.
According to company statistics, there are more than 800 million unique visits to YouTube with 4 billions hours of video are watched each month. A whopping 72 hours of video are uploaded onto the site every minute — that’s a lot of competition.
With so much content available, owners of YouTube pages need to make sure that they give people a reason to visit.
Here are some tips on how to make a YouTube page attractive and worthy of people’s attention....
[Practical tips for social media strategists - JD]
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IIn reality, though, video is becoming much easier and cheaper to create. This means there’s a huge opportunity for your business on YouTube. If you’ve been debating getting started on YouTube or have maybe experimented a little and not yet found your feet, this post is for you. Throughout this post we’ll dive into: - The basics of getting your account set up - How to create a YouTube channel - How to create the perfect channel art - Top tips for optimizing your channel....
Jeff Domansky's insight:
Everything you need to know about how to create a YouTube channel for your business, including a step-by-step guide for setup, cover art, and profile info.
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When it comes to online video marketing, Video SEO or using any kind of visual ploy to market your business, the platform that you should be leveraging is most definitely YouTube. Why this should be so, is something that does not even warrant an explanation, because, well, you know. Just look around you. ‘€˜nuff said.Here are fifteen tips to help you and get you started on the process....
Jeff Domansky's insight:
Great starting point for video marketing.
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Here are the pros & cons of each, as well as factors B2B marketers should consider for their video content marketing strategies!... Your audience should be as wide as possible, but B2B companies should have targets in mind – namely, other businesses. What kind of site will attract your target organizations? YouTube unquestionably provides an opportunity for broader viewership with top brands averaging 884,000 monthly views. Although Vimeo draws fewer sets of eyes, you have less competition, so it may be the more appropriate outlet, depending on your industry. In terms of quality and production value, Vimeo may have the leg up. Its more refined vibe and approach to video hosting can be more appealing to professionals, a definite positive for B2B outreach. YouTube’s limit on video length is problematic for longer demos, but in the B2B marketing world, the average effective video lasts just 30 seconds to 3 minutes. Fully customizing your account may be more valuable than high resolution and unlimited duration....
Jeff Domansky's insight:
YouTube vs. Vimeo: Which is better for B2B Marketing?
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How does a company that sells blenders attract over 220 million views on YouTube? How does Zappos drive over 250,000 visits a year to its website from YouTube?
... With over 72 hours of footage being uploaded to YouTube every minute, how do you successfully market your business on the world’s largest video site and #2 search engine?
This guide will provide answers to those questions and much more. Whether you are a YouTube beginner or a seasoned pro, this post will serve as an in-depth guide for marketing on YouTube....
Jeff Domansky's insight:
This is one of the best YouTube marketing guides I've seen. It covers it all simple terms with practical and easy to implement tips.
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Shout out to Ben Stegner for these invaluable YouTube tips. He gets the coveted 11/10 COOL TOOLS Award for cool tips. Must-read!