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Scoop.it!
Do you have the right number of friends, contacts and clients to call yourself a success? Hacked Off asks, do your PR numbers add up? So far today I have written three press releases, made six phone calls, attended one meeting and drunk four cups of coffee. And as I am being abstemious, I have only eaten one cake. These numbers add up to a typical morning. But do I have the right numbers to add up to a successful PRO? Here are the numbers that count in PR... 
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Scoop.it!
Proving once again that first-mover status isn't as important as getting it right, the Vatican recently announced that Pope Benedict XVI will begin tweeting before the end of the year.
[His Holiness' Twitter handle is not yet decided but here's a few suggestions: @HH @NotHim @OMG @MysteriousWays ~ Jeff]
Scoop.it!
If you're an Apple fanboy or fangirl, you can come back to earth now.
Despite the fanfare, Apple missed the boat by not including some very important features for PR, marketing and business people in the new iPhone 5.
Launched with the usual fireworks, the new iPhone 5 looks underwhelming to those of us already using the iPhone 4. Despite Apple’s attempts to control information in advance, its features had already been leaked along with pictures.
But Apple seriously missed a huge opportunity and Samsung is paying close attention.
[10 features Apple shoulda, woulda, coulda included for market domination. Caution, humor ahead - JD]
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I'm obviously a huge proponent of comedy in business but, as my comedy coach and the nation's sole chief comedy officer, Clayton Fletcher, always reminds me, ”If you have the least doubt about how appropriate your material is for the workplace, don't use it.”
So, submitted for your approval, are three classic examples of the wrong use of comedy in business (note: the names have NOT been changed to protect the innocent)...
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Are PR pros in danger of becoming PR zombies? We may have reached a tipping point caused by Ataxic Neurodegenerative Satiety Deficiency Syndrome.
Seriously. I’m no longer surprised by others attacking the PR zombies among us. Just look at The Economist, the Bad Pitch Blog and any recent examples of airhead public relations, Bad PR, PR Fails and social media snafus.
Here are 13 sure signs you’re a PR zombie suffering from this contagion...
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Scoop.it!
I believe comedy is the next BIG thing for corporate and employee communications. Why? Because comedy is based on the two most fundamental criteria in any communications program: truth and authenticity.
Learn comedy's twin tenets and you'll become a better, more authentic storyteller. Period.
I once again experienced this phenomenon yesterday. Along with Peppercomm's Chief Comedy Officer (and professional comedian) Clayton Fletcher, I led a three-hour stand-up comedy workshop for executives of America's top pharmaceutical companies.
You might be thinking: What do comedy and marketing drugs for deadly diseases possibly have in common? Having trained lawyers, rocket scientists, oncologists and just about every other serious occupation one can imagine (except tinker, tailor, soldier and spy), I can report that each profession shares the same fundamental needs...
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Break out your red pens because these signs are in need of correction.
You call it a gift.
Your friends and loved ones say it's more of a curse.
During a casual stroll you can't help but point out the bar's misspelled drink special sign, or the movie theater marquee with the misplaced apostrophe.
It's something that writers and editors do—and these 10 signs will drive you nuts...
[Especially liked the banner by the school comms specialist - ouch ~ Jeff ]
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It's easy to buy into the idea that multitasking is a dream come true for busy, time-strapped PR professionals.
But are you falling victim to the multitasking effectiveness myth?...
According to an infographic from OnlineCollege.org, only a tiny 2% of us are truly good at multitasking. The other 98%? Not so much!
A couple more infographic facts show that trying to do more than one thing at a time actually causes a 40% drop in productivity...
[Think you're effective by multitasking? Research says think again!]
Photo credit: dirkjanranzijn via Flickr http://www.flickr.com/photos/dirkscircusimages/2778812162/
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One of the challenges with public relations, marketing or social media is the temptation to do more instead of better communication. I call this the PR Twilight Zone....
Public relations is caught in the same spiral. The “old” style of PR doesn’t work any more. News releases need to be reinvented. Pitching has changed dramatically. Bloggers have influence. Me-me-me media relations turns off reporters and carpet bombing the media no longer works.
Here's how to escape the PR Twilight Zone...
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A little bit of public relations humor to get your day started right!