Inside the Thriving Facebook Ads Strategy at Classpass - Mary Rykaczewski | Public Relations & Social Marketing Insight | Scoop.it

We set out to find a company that has a deep knowledge and expertise in driving results with Facebook advertising. The company we landed on? Classpass.


Classpass’ Mary Rykaczewski has been an integral part of growing their customer base through the use of Facebook and Instagram advertising. And that part of their media budget has only continued to grow due to its success.


In episode #44 of The Science of Social Media, Mary shares Classpass’ specific approach to Facebook advertising and how marketers (just like you!) can repeat this scientific process....