Public Relations & Social Marketing Insight

Storytelling is one of the most overused and underused techniques at the same time. In this post, we are revealing what storytelling does to our brains.

 

For over 27,000 years, since the first cave paintings were discovered, telling stories has been one of our most fundamental communication methods. Since recently a good friend of mine, gave me an introduction to the power of storytelling, I wanted to learn more.

 

Here is the science around storytelling and how we can use it to make better decisions every day...

 

[We're wired for storytelling and stories. Fascinating read. ~ Jeff]

Via José Carlos, Dick Cheuk, David Hain, Janice Tomich