Taking advantage of social media's ability to reach broader audiences is a staple in inbound strategies.
Via Pantelis Chiotellis
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MarketingHits
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Via Pantelis Chiotellis
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The survey, which gauged the responses of 1,000 U.S. consumers, shows that time and effectiveness are of the essence when it comes to a satisfying customer experience. Key findings are summarized in the accompanying infographic. To download and read the full survey report, click here.
Via Christina Guenther
Christina Guenther's curator insight,
August 10, 2014 2:33 PM
"Old customer service channels certainly aren’t going away, but new ones like social are creating both greater and faster service expectations across the board."
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Really hard to argue with these kinds of numbers. One campaign worth modeling and testing.
With the continued rise in Inbound Marketing this article presents some powerful proof on just what can be achieved. No wonder the likes of MarketHive are basing their business model on the the whole FaceBook look and feel plus the ability to generate sales based on a neural social networking approach.