"According to several members of older generations in a pubic online forum, pigs are flying and hell has "officially" frozen over. There are ..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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"Old habits die hard. But technology can change entrenched ways of doing things slowly and then very quickly ..." 
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"As the Spatial Web/Web 3.0 unfolds, forward-thinking leaders should understand how the next era in computing can transform businesses and create new value ..."
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"Every year, Euromonitor International identifies emerging and fast-moving trends they expect to gain traction in the year ahead. These trends respond to changing consumer values and behaviour which is causing disruption for business globally ..."
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"Brands must be ready for convenience to be redefined, local to go hyper-local, and tech to take the lead ..."
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"When it comes to retail, most folks point to online shopping as the most disruptive force. I beg to differ. While related, what the internet (and related technologies and platforms) did was dissolve or reduce many aspects of scarcity that helped determine the winners and losers of prior decades ..."
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"Photographer and occasional PetaPixel guest author Robin Wong recently published a very interesting take on a question that most people thought was settled: why is the camera market shrinking? ..."
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"Generation Z, the next demographic wave of shoppers wield immense spending power in Vietnam's evolving consumer landscape ..."
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"GlobalWebIndex's Olivia Valentine looks at the role social media has played, and continues to play, in shaping the beauty industry ..."
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"Just as marketers have jockeyed for SEO position in the past decade, marketers may now look to do the same through personal assistant devices ..."
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"Brand reputation often hinges on whether a company actually delivers on what it promises consumers. Here's 10 trends to consider ..."
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"Being cool is what has allowed brands such as Nike or Apple to stand the test of time over several decades. The rules of the game have changed in an era where pushing the cool factor too far can backfire ..."
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"For all the attention paid to rap, house and electronic music, the money is in stars from the 60s, 70s and 80s, which even today's teens ..."
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"Automakers are building “brand experience centers” to pitch their vehicles to consumers without the hard sell of a showroom ..."
Exotic Cannabuds's curator insight,
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"Marketing videos are one of the most effective ways you can run a campaign. Here's a list of the top 20 marketing videos that you can take inspiration from! ..."
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"With COVID-19 at top of mind, learn how to assess evolving customer needs and identify which parts of your 2020 strategy to salvage or scrap ..."
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"For years, the fashion industry has cycled through color schemes to cultivate a desire for trendy new looks. It’s time for the seasonal color palette to die off..."
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"Color, transparency, upcycling and nostalgia are having a lasting impact on the global denim industry ...
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"As the decade comes to a close, analyst Russ Crupnick of MusicWatch looks back at how music and how we discover and consume it has changed over the last 10 years ..."
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Shopping and the search for meaning in life: Why Barneys shut down and who can succeed in retail now
"Consumers now are looking for more than great products. They want things that make the world better, made by people that share their values. That makes retail a much more complicated business than ever before ..."
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"As buyers shift their priorities from material possessions to experiences and social capital, how can communicators and brand managers position their organizations as ‘elite’ and ‘exclusive’?Many marketers believe we are in a paradigm shift around consumers’ definition of “luxury.” The luxury item,..."
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From
wtvox
"Some vegan fashion retailers pushing for a change by having vegan apparel and accessories in their online and offline offerings.. ..."
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"The Global Consumer Insights Survey 2019 findings attest to the steady encroachment of digital technologies into every corner of consumers’ lives ..."
Leona Ungerer's insight:
Report available for download
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