consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
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Study: Brands lack the meaningfulness consumers desire

Study: Brands lack the meaningfulness consumers desire | consumer psychology | Scoop.it

"People would not care if 77% of brands disappeared. However, more than three-quarters (76%) of consumers expect brands to contribute to their quality of life and well-being, according to a new report on meaningful brands from Havas ..."

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Vienna named world's top city for quality of life

Vienna named world's top city for quality of life | consumer psychology | Scoop.it

"Study examining socioeconomic conditions places Austrian capital at apex of index while London, Paris and New York fail to make top 35 ..."

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