consumer psychology
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Real-life consumer psychology – with a touch of technology
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Land Rover not happy about Chinese Evoque clone - LeftLaneNews

Land Rover not happy about Chinese Evoque clone - LeftLaneNews | consumer psychology | Scoop.it

"Land Rover is still trying to stop Land Wind from selling a clone of the Range Rover Evoque named X7.  However, there's little the British company can do to protect its intellectual property in the world's biggest car market.Land Wind made headline ..."

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Apple's thinking about showing people ads based on their bank balances

Apple's thinking about showing people ads based on their bank balances | consumer psychology | Scoop.it

"Just when you thought Apple wasn’t integrated into your life enough, the company just won a patent for a system that targets ads based on how much money people have. This is the same Apple that’s promised not to monetize your data ..."

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Apple to introduce speed sensors to stop drivers texting

Apple to introduce speed sensors to stop drivers texting | consumer psychology | Scoop.it

"The electronic giants have filed a patent in the US for a system of sensors that could bar access to an iPhone's messaging apps while a user is travelling at speed ..."

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Google Granted Patent For Social Media Comics - Bleeding Cool News

Google Granted Patent For Social Media Comics - Bleeding Cool News | consumer psychology | Scoop.it

"Communications to be shared on social networks and other electronic modes of communication are presented in comic strip form..."

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Jaguar Land Rover copycat lawsuit proceeds despite patent cancellation

Jaguar Land Rover copycat lawsuit proceeds despite patent cancellation | consumer psychology | Scoop.it

"China's cancellation of Jaguar Land Rover's patent on the Range Rover Evoque will not stop it from going after an alleged Chinese copycat in a separate unfair competition and copyright proceeding, a Jaguar Land Rover spokesman said today ..."

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Google receives patent for wearable “odor removal device”

Google receives patent for wearable “odor removal device” | consumer psychology | Scoop.it

"When you think of companies that specialize in deodorant, names like Old Spice, Suave, Axe, Dove and maybe Febreze spring to mind ..."

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Apple files a patent to measure consumer mood

Apple files a patent to measure consumer mood | consumer psychology | Scoop.it

"While the intent is obviously advertising, one has to wonder whether this type of technology – if accurate – could be used for something more than selling you a pair of shoes ..."

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