"The company is experimenting with new ways to shop–and rewriting its business model in the process. ...."
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consumer psychology
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+8 today
Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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"The online retailing giant is trying to bring its own formula to traditional retailing. If it is successful, it could change how all stores operate ..." 
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"Remember the furniture placement app that Lenovo showcased its augmented reality Phab2 Pro phone with? ..."
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"Furniture giant has bent over backwards to accommodate Chinese keener on sleeping than shopping, and is now seeing rapid sales growth..."
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"With the launch of iOS 11 today from Apple, one of the most anticipated developments is the rush of new augmented reality apps that will be hitting the ..."
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From
qz
"Ikea has recruited some of Africa’s best designers to create a uniquely African line. The furniture giant said it is trying to tap into the “creative explosion” happening across the continent right now. More than a dozen designers from seven African countries will work on an exclusive range that hopes to tap into ..."
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From
gizmodo
"In addition to the obvious—meatballs, for most of us—there are many joys inherent in an afternoon pilgrimage to an Ikea showroom, not least of which is sitting on, reclining over, picking up, and/or putting down every damn thing you wander past ..."
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"Most augmented reality apps are silly. You sit in front of your computer, aim the webcam at your desk, and some moving promotion appears to be standing there (you know, sort of, because you’re still looking through your laptop to make that happen)..."
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