consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
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The evolution of the billboard - a look at the growth of digital billboards in South Africa - Provantage Media Group

The evolution of the billboard - a look at the growth of digital billboards in South Africa - Provantage Media Group | consumer psychology | Scoop.it

"Increasing numbers of out of home (OOH) media owners entered the category, resulting over time in an explosion of digital billboards being erected across a number of major South African cities..."

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The future of digital advertising: Ads that look back

The future of digital advertising: Ads that look back | consumer psychology | Scoop.it

"Billboards that watch you back aren't just the stuff of science fiction. Columnist Alan K'necht takes a look at the technologies that are transforming digital advertising ..."


Via Kamyar Shah
Friilance's curator insight, April 28, 2016 2:24 AM

The future of digital advertising: Ads that look back