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How To Use A Social Media Planner

How To Use A Social Media Planner | The Content Marketing Hat | Scoop.it
Learn how to use a social media planner, either for yourself or your clients, to keep your social media marketing on track.
Mike Allton's insight:

Whether you invest in my $10 social media planner or something else, what's important is that you do in fact have a plan for your social media marketing.

 

Here's an approach that might work for you:

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An Informal Guide To Understanding Facebook Ads Jargon

An Informal Guide To Understanding Facebook Ads Jargon | The Content Marketing Hat | Scoop.it
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How to Create 26 Pieces Of Content From A Facebook Live

How to Create 26 Pieces Of Content From A Facebook Live | The Content Marketing Hat | Scoop.it
If you are struggling to regularly create rich content for your blog and all of your social channels month after month, this technique will blow your mind - and drive real business results!
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How To Add Holidays and Events To Your Blogging Planner

How To Add Holidays and Events To Your Blogging Planner | The Content Marketing Hat | Scoop.it
With these calendars and worksheet, you can plan your message and content calendar well ahead of time.
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How To Leverage Facebook Groups To Grow Your Business

How To Leverage Facebook Groups To Grow Your Business | The Content Marketing Hat | Scoop.it
Wouldn't it be nice to have a community of fans that loved your brand and engaged with you on Facebook? Bella Vasta tells us how to do it using Facebook Groups.
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7 Strategies to Ensure Your Next Collaboration With Influencers Is a Success

7 Strategies to Ensure Your Next Collaboration With Influencers Is a Success | The Content Marketing Hat | Scoop.it
Influencer Marketing is “the new black.” Everybody is talking about it, and it seems like all companies (B2B and B2C alike) are dabbling in it. Here are seven tips that will make your next Influencer Marketing campaign a success!
MUSOLE KAMBINDA's curator insight, August 14, 2018 3:57 AM
Working with influencers requires a certain finesse to get what you need out of the collaboration
 
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How To Use A DSLR Camera to Make Your Live Video Magical —

How To Use A DSLR Camera to Make Your Live Video Magical — | The Content Marketing Hat | Scoop.it
Being able to use equipment like a DSLR camera to produce truly high-quality video streams is a real differentiator in a world where everyone can go live from their phone.
Mike Allton's insight:

Wanna know how the pro's are making their live video looks AWESOME?

Check out how +Stephanie Liu and I use DSLR cameras for *magical* live video.

This'll work with different social networks, as well as different video platforms, including Skype, Appear.in, BeLive... you name it. Turn your DSLR into a webcam!

Plus, *BONUS* - how to add GREAT audio with a mixer!

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How To Debate Issues On Facebook

How To Debate Issues On Facebook | The Content Marketing Hat | Scoop.it
Three reasons why allowing yourself to get sucked into debates on Facebook is likely a waste of time.
Mike Allton's insight:
A field guild for those of us who so desperately want to participate in online discussions and debates, without seeing them degenerate into vicious arguments and piercing personal attacks.
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How To Schedule And Publish Instagram Posts Without Using Your Phone

How To Schedule And Publish Instagram Posts Without Using Your Phone | The Content Marketing Hat | Scoop.it
Want to publish or schedule Instagram posts from your desktop computer, without having to go through an annoying mobile phone notification? Here's how.
Mike Allton's insight:
Up until now, if you wanted to schedule a post to Instagram, you could use a third-party tool like Agorapulse, but the best such tools could do would be to send the image and text to your phone and remind you via notification that it was time to publish. You still had to go through the process of opening Instagram, copying in the text, and publishing it. NO MORE! Read all about the break news here:
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How To Share All Your Evergreen Posts To Every Social Network Forever

How To Share All Your Evergreen Posts To Every Social Network Forever | The Content Marketing Hat | Scoop.it
Using just a couple of tools, you will be able to set up an unlimited recurring queue of evergreen posts to all of your social networks.
Mike Allton's insight:
If you've been blogging for a while, you're really going to appreciate today's article. Learn how to make sure that EVERY evergreen blog post you've EVER written gets shared to EVERY social network, forever.
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How to Become a Successful Social Media Manager | Expert Round-Up

How to Become a Successful Social Media Manager | Expert Round-Up | The Content Marketing Hat | Scoop.it
Learn from these gifted and experienced social media managers about what it takes to be successful in the social media industry.
Mike Allton's insight:

Have you ever wondered what it might be like, or what it would take, to manage social media professionally?

Well I asked a few of my friends for their thoughts and they shared some pretty incredible insights.

Check it out: https://www.agorapulse.com/blog/become-social-media-manager/

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How To Link eCommerce To Social Media For Successful Campaigns

How To Link eCommerce To Social Media For Successful Campaigns | The Content Marketing Hat | Scoop.it
What if, during your next launch or sale campaign, instead of trying to drive your followers off their favorite platforms, you brought the products right to them, and their wallets.
Mike Allton's insight:

What if, during your next launch or sale campaign, instead of trying to drive your followers off their favorite platforms, you brought the products right to them, and their wallets. My latest article for The Social Media Hat​ delves into three ways you can use powerful eCommerce integrations right within Facebook, Pinterest and Instagram. And you don't even have to have a full-blown eCommerce shop of your own! This works for affiliate and digital products as well.

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You May Be Missing Critical LinkedIn Comments

You May Be Missing Critical LinkedIn Comments | The Content Marketing Hat | Scoop.it
One of the most important metrics and actions that can result from social media activity is engagement - primarily comments. But what if you're getting comments and you don't know it?
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How To Publish Instagram Stories From Desktop

How To Publish Instagram Stories From Desktop | The Content Marketing Hat | Scoop.it

Ever wish you could send a great graphic to Instagram from your desktop for your story? Perhaps a series of graphics? Here's how.

Mike Allton's insight:

New on the blog this morning... a clever hack that gives you the ability to create, schedule and publish Instagram Story content from your desktop!

With this tool & hack in place, you can create and set up everything on your desktop, send it to your phone when you want it to go up, then tap, tap, tap and it's published!

And if you have a Facebook Page connected, you can use this technique to schedule content there at the same time.

With Instagram Stories getting used by more than 400M users a day, can you afford not to be an active Story user?

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Networking To Unlock Your Net Worth

Networking To Unlock Your Net Worth | The Content Marketing Hat | Scoop.it
How do you make networking opportunities worth your while? How do introverts build worthwhile relationships? Find out in today's 360 Marketing Live episode.
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Social Media and the Keynote Speaker: Pro Tips from the Experts

Social Media and the Keynote Speaker: Pro Tips from the Experts | The Content Marketing Hat | Scoop.it
Here's how to build up, and maintain, the excitement the audience has for your presentation OUTSIDE of your presentation.
Mike Allton's insight:
Ok... next week is the big event. The conference you've been asked to speak at. Your slides rock and you've been practicing your presentation and fully expect your audience to LOVE your content and be thrilled by what they learn.
 
But what's next? How do you keep those audience members interested and engaged *after* your presentation?
 
Speaker & consultant Sarah Jo Crawford has some great advice and tips for us, and she's brought in more insight from Phil Gerbyshak, Hank Hoffmeier and myself!
 
I hope you find some useful ideas here. And if you've done some fun, engaging tactics yourself in the past, please share in the comments!
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Time-Saving Changes to the Agorapulse Mobile App

Time-Saving Changes to the Agorapulse Mobile App | The Content Marketing Hat | Scoop.it
Agorapulse has updated their mobile to include Saved Replies and other incredible upgrades to save you time. Learn more!
Mike Allton's insight:

If you aren't yet using the AgoraPulse​ mobile app, you're wasting precious time each and every day.

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Mike Allton Joins Agorapulse As Brand Evangelist

Mike Allton Joins Agorapulse As Brand Evangelist | The Content Marketing Hat | Scoop.it
Learn more about what Agorapulse is, who they are as a company, and what a Brand Evangelist is.
Mike Allton's insight:
This is going to be a huge opportunity for social media educators, influencers, bloggers and brands to create amazing partnerships with the highest rated social media management tool.
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Will Evergreen Content on Facebook Hurt Reach?

Will Evergreen Content on Facebook Hurt Reach? | The Content Marketing Hat | Scoop.it
Evergreen Content is crucial for your marketing efforts, but does it hurt or help Facebook Reach? Read and listen to see the data drive results!
Mike Allton's insight:
Should you share evergreen content repeatedly to Facebook? If so, how often? What happens when you do? In this experiment for the Agorapulse Social Media Lab, I set out to determine exactly that.
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